Press Releases

Sonicbids to Power 2006 Zippo Hot Tour Submissions and Fan Voting

2006 Campaign Promises to Build on Success of Last Year

FOR IMMEDIATE RELEASE

BOSTON, MA – March 1, 2006 – Sonicbids, the leading online platform enabling musicians to connect with music promoters, announced that the company will work with the Zippo Hot Tour once again to enable tens of thousands of independent bands from across the country to submit entries online for its nationwide music competition. For the second year in a row, the Zippo Hot Tour will use Sonicbids’ web-based submission platform as the exclusive means for bands to enter into the qualifying round for the Zippo Hot Tour – enabling bands to submit without the need for paper press kits, at a fraction of the time and cost.

“Our first year of working with Sonicbids was a huge success and we anticipate building on that success in the 2006 campaign” says Brent Tyler, Manager of Event Marketing for Zippo. “Sonicbids’ technology streamlined the entire process from online band submissions to online fan voting. Not only did Sonicbids bring the Zippo Hot Tour to their community of thousands of bands and give them the ability to easily submit, but on our end we were able to quickly review a high volume of submissions to determine the qualifying bands in the competition.”

“We are thrilled to work with the Zippo Hot Tour again this year and look forward to a successful 2006 campaign,” says Sonicbids Founder & CEO Panos Panay. “Our membership has more than doubled since the 2005 campaign so we’ll be able reach an increased number of bands and add even more value to Zippo’s music program.”

In 2005, bands in 10 U.S. markets competed for a slot on the Zippo Hot Tour by submitting their applications online using the Sonicbids EPK™ (Electronic Press Kit) platform. Through a combination of live performance qualifiers and public online voting, also powered by Sonicbids, the winning band was selected. Sonicbids’ member Jealousy Curve won the competition and toured the country with the All-American Rejects, received a prize package from top music equipment partners such as ESP Guitars, Peavey Amps and Tama Drums, and played an A&R showcase for Capitol Records executives.

Online submissions for the 2006 Zippo Hot Tour will be accepted through Sonicbids beginning March 1, 2006 and ending on April 15, 2006.

For Sonicbids, the second year of working with the Zippo Hot Tour underscores a growing trend that demonstrates the importance of music for consumer brands. Sonicbids has also been a key music marketing tool for brands like Jeep, Rolling Rock, Cabo Wabo, and Virgin. Sonicbids currently connects almost 55,000 musical artists and over 4,500 event promoters, festivals, corporate marketers, and film/TV music supervisors from around the world. For more information on Sonicbids, go to www.sonicbids.com.

###

About Sonicbids
In business since 2000, Sonicbids has become the standard way for people in the music business to send and receive press kits online. The company's main product is the Sonicbids EPK™ (Electronic Press Kit), an easy-to-use, web-based graphic interface that contains all the basic information of a musical act such as music, photos, date calendar and riders. The EPK™ can either be emailed to anyone with a click of the mouse or submitted in online promoter accounts through a virtual "Drop Box". Sonicbids currently has over 55,000 bands and 4,500 exclusive partners in 107 countries, a list that includes prominent events and festivals such as MIDEM, CMJ, Summerfest, North By Northeast, Virgin College Megatour, NEMO, Canadian Music Week, Folk Alliance, Locobazooka!, and the Billboard Song Contest.

Media Contact:
Kimberly Thompson
Sonicbids Corp.
Kimberly@sonicbids.com
www.sonicbids.com
1-617-275-7222

About Zippo Hot Tour
The Zippo Hot Tour is a promotional marketing initiative to support the local music industry and provide independent and unsigned rock groups with a platform to bring the

 
Back