BandR&BHip Hop

12seven; with their unique flow, understanding of what the club wants and international distribution deal are the total package and a music industry dream team.


Since this hip hop and R&B duo emerged as part of the newly developed Urbnrg Records on April 14th, 2004 their game has been elevated to a whole new level. On the heels of their second music video "When We Leave" the powerful duo is releasing “The Truth” which is their second CD/DVD. The album highlights the new identity of the group as they emerge once again from the lab with another 14-tracks.

Starting in 1999, the duo came together with two other members to form Lyrically Smooth. 3D and Hafrican stayed strong as the most dedicated emcees in the group and formed 12seven [their combined height] after the other members dropped out. They later hooked up with Urbnrg Records label President and Producer Jamie "JamCo" Hall who at the time was a manager for Clear Cut Entertainment. JamCo left Clear Cut, as did 12seven and he started Urbnrg, backed by Canadian icon label Sunshine Records. They went into Platinum|Gold Studios after releasing two double singles and mix tapes. Out of the session came "Focused"; a lyrically heavy, beat matrix album with seventeen cuts.

The group then toured Canada going from Vancouver to Toronto with DJ Hectic and returned to Winnipeg to work on “The Truth”. After three tours they are set to hit the road again, performing primarily in the US and Eastern Canada. Before Christmas they will perform in front of 25 000 in Orlando, FL. Danny Schur of Chantal Kreviazuk and McMaster & James fame worked on the harmony tracks with 3D and Taras who has remixed artists such as Britney Spears and Michelle Branch have both lent their unique talents to the final composition along with RMX Studios' Shawn Leon, Sone1 and Crossanova.

3D has often been compared to Usher and Eminem while Hafrican is often compared to members of Mobb Deep and Jay-Z. However, the comparisons do not fully encompass these talented artists. “They pre-produce, they come into the studio bang out a track, get on stage and have fun with the crowd, get down in the crowd and chat it up on top of promoting their stuff. There’s very little nagging,” says JamCo.

“We’re here to do this just like Bill Gates is there to make computer history, just like Will Smith is there to make summer blockbusters. This is what we do and we put our all into it,” says Hafrican.

They’ve pretty much done everything there is to do in Winnipeg. All major media has covered them, 3D sang the winning song at Mayor Sam Katz’ victory party [alongside Fenom], they’ve rocked any and all venues, sold to the streets, sold in the stores and rocked crowds of 1 to 10 000. It is now time to take it on the road permanently. Their first tour saw some success as they did dates over a month and continue to do one-off shows. The new album better reflects their personalities which is evident on the road. “The beats are souped up, the rhymes are crisp and it’s as loud as you want it to be,” says 3D.

The duo has opened for Snow, Bless, Kyprios, Sweatshop Union, Ricky J and Choclair and with the future comes more of the same. Majors and agencies are taking notice and in the New Year you’ll see a lot 12seven. Their two music videos “When We Leave” and “The Introduction” still enjoy airplay while Standard Radio stations have added their new single “Clap” to rotation.


Jamie “JamCo” Hall
Urbnrg Records
275 Selkirk Avenue
Winnipeg, MB, Canada
R2W 2L5
Phone: 204.586.8057
Fax: 204.582.8397
Email: jamco@urbnrg.com
Company E: info@urbnrg.com
Website: urbnrg.com


The Truth Is

Written By: T. Tynes, D. McCorkle

All I got is a little bit of change,
And a little bit of brains,
And the clothes on my back.
Gonna put my heart and my soul,
In these raps,
Gotta get mine but I don't know where it's at.
I done alot to be proud.
Got a good hot sound.
And I'm down when I'm rockin' a crowd,
Still broke, gotta get doe,
But I don't know where it is.
But I know it's not in my town.
Sorry for leaving you all,
But I'll rep you when I speak and I breathe in these songs.
I don't know what's next,
You can bet I'll be freightened to death.
But believe me I'll be strong.
I've been living off my mom for too long,
And it's not good.
So I gotta do what I gotta do,
And I would never make it anywhere without all my friends,
And my family believing in what I do.
And that's The Truth.

You know the storm is comin' for you when you see the clouds.
Comin closer, rain is pouring so it's over now.
Lock the doors to your home and force the windows down.
Latch them all, hit the floor,
And wait a little while.

And that's The Truth.


Written By: The Haf

HAF let me breathe on the beat,
The Truth scheduled for release in a week.
But it leeked on the streets.
Whole style gettin' teethed by these peeps.
Relentless, Hectic unleash the beast on these creeps.
Steppin' on toes,
Haf black, best with the flows.
A ruthless combination like Fin-S and Tha Coach.
Ron Artest and his bows.
Kanye West and them bros.
Relentess at the shows.
Lyrical finesse and it shows.
I'm no lover,
Not quite a fighter,
Not a punk either.
Only thing I really wanna be is Tyler.


- THE TRUTH CD/DVD Sept 20, 2005.
- FOCUSED released July 13, 2004.
- The Lyrical EP released in 2001.
- The 204 EP released in 2000.

Set List

The Set can be as long as 1 1/2 hours and usually comprises of songs as well as interaction, happy birthday, beat boxing, a DJ interlude, a mic man hype session and video. The tracks are...

The Truth Is ...
When We Leave
Inside & out
Party Track
Our Time
Bite Ya Lip