Andre Fruition
New York City, New York, United States | Established. Jan 01, 2015
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You may not know Fanatic, but this record producer from Greensboro, North Carolina has produced some of the biggest recording artists in popular music. He produced the number one smash “Crush On You” for Lil’ Kim and “Yall Know” for Will Smith’s ten million seller “Big Willie Style.” Discovered by Vincent Herbert, Fanatic moved to New York City and immediately began to make an impact. While there, he connected with P. Diddy and became part of his “Hitmen” production team and produced records for the Notorius B.I.G. and Ma$e. He then produced the song “Heaven Can Wait” for the greatest recording artist of all time, Michael Jackson. Next, he won a Grammy producing “Speechless” for the mega-superstar Beyonce’. In 2013 Fanatic was nominated for his 2nd Grammy for his work on Anthony Hamilton's "Back To Love" Lp.
If his past is any indication of his future, Fanatic will continue to create classic moments in popular music.
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Bio
The
band,
“Andre Fruition" was
conceived by Grammy award winning, multi-platinum record producer Andreao "Fanatic" Heard who has
produced some of the biggest artist in Pop music history such as Michael
Jackson, Beyonce, Will Smith, Notorious
B.I.G., Lil Kim, Boys II Men, Anthony Hamilton etc. The band's name Andre'
Fruition represents their optimistic approach that anything can be
brought into reality or fruition with love, spirituality, passion and a unified
effort.
The music is inspired by artist like Sly and the Family Stone, Jimi Hendrix and Prince who were able to cross
genres and brake down racial barriers and segregation with their music. Fanatic
is quoted as saying "We are black, white, male, female, rock and soul. We are everything that you love to hear and see. We are America
the way it should be seen and heard."
As the producer Fanatic has infused an eclectic, familiar mix of Pop, Rock,
Blues, Gospel, Opera, Rock-a-Billy, Soul and Hip Hop making the music
accessible to everyone. As the lead singer, he has incorporated a vocal style
reminiscent of Elvis, Prince, Jimi
Hendrix, and Curtis Mayfield while still
establishing his own identity. As a songwriter, Fanatic touches many topics
such as: the influences society has on the world today, the search for
spirituality as well as relationships and erotic encounters. He says “I want to
write songs that are gonna have an affect on someone’s life if they were to
hear them twenty years from now.”
Personalities are also important elements to The Andre Fruition line up so the
records are arranged to give each member the opportunity to showcase and
establish their own identity within the band.
With plans of a stage show immersed in improvisation and musicianship, a short film, “God Don’t Like Ugly” with their EP as the soundtrack, Andre Fruition is poised to bring something exciting and refreshing to the Pop music scene.
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