Anita Prime
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Anita Prime

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Press


"Whos Next ? .... Anita Prime"

On La La La, Anita Prime performs some jaw-dropping vocal gymnastics. Resting buoyantly on a modern commercial RnB instrumental that wouldn't sound out of place on a Beyonce album, Prime expresses her passion for music performance with a sound that's equal parts T-Pain and pitch perfect prose.... (read full review at http://ripitup.co.nz) - Rip It Up Magazine


Discography

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ALBUMS
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*** DESTINY ....... New album released July 2010

All tracks from the album are streamable at http://www.anitaprimemusic.com

Radio singles :
1) La La La ... hitting no. 9 on the top-40 New Zealand radio charts
2) Destiny ... single to be released on December 15/2010

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VIDEOS
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*** LA LA LA video: http://www.youtube.com/watch?v=5BDaxPeP2Ik

*** SERENADE video: http://www.youtube.com/watch?v=BCpPn_1ejWM&feature=related

Photos

Bio

Anita is from?
I was born in Palmerston North, New Zealand. But I’m now living in New Zealand’s capital, Wellington.

Favorite Movie?
Men Of Honor

Favorite coffee?
Latté...one sugar

Favorite male singer?
Alvin Slaughter

Favorite female singer?
Mariah Carey

Favorite color?
Light blue

Favorite time of the day?
Night time

Favorite reason for Bulgarian Salad?
Healthy and yummy!!

Anita Prime has been mesmerizing her homeland of New Zealand with her solid and powerful Pop-Soul sounds influenced by Divas such as Mary J Blige, Beyoncé, Alicia Keys, Mariah Carey, Whitney Houston, Aretha Franklin, Tina Turner, Anita Baker, and Randy Crawford. So When Anita's captivating songwriting combines with New York based Grammy star, Ron "Blondie Boy" Thaler, it is Destiny. Anita joined forces with Ron in New York to record her latest album - Destiny. Anita caught Ron's eye while doing a tour in New Zealand. He was amazed by her voice and offered to produce her single "La La La."

Over the years Anita has developed her sound, songwriting and has now truly come into her own. She takes her creative inspiration from all walks of her life, which translates into great authenticity and powerful execution, both live and recorded. Her engagement with her fans leaves one feeling like there is no-one else in the arena. Her humble, self-reliant attitude is manifest in her passion, assertiveness, individuality and zest for life.

Trained in music theory, singing and performance at The Trinity College of London, Anita is an accomplished business woman with her own successful singing school, based in Wellington, NZ. Anita has refined the vocal chords of many a New Zealander and Idol finalist, along with working with Australian chart toppers, Evermore, whose 'Real Life" album went double platinum in Australia. Anita also assisted in the establishment of New Zealand's "Team Xtreme" foundation, an organisation which inspires and empowers young people through the arts and extreme sports.

"She came out of nowhere, she blew me away, I am totally stoaked to be involved with Anita’s tremendous talent. She’s going to change the world."
- Ron Thaler, multi Grammy winning Producer and Drummer

"Serenade is a lush ballad that heralds the arrival of a beautiful new voice, one to watch!"
- David Ridler Assistant NZ Music Manager, NZ On Air

"People were blown away by Anita Prime’s performance of 'O Holy Night' at Carols In The Park. I had people asking me afterwards who she was and letting me know what an amazing talent she had ... Needless to say they felt like her new single 'Serenade' was fantastic and deserved widespread airplay."
- Chris White, Upper Hutt, Director, Carols In The Park

"As always, Anita brings talent, single-mindedness and dedication into the studio - infecting all involved in the project with her enthusiasm!"
- Paddi Addison, (FOH Sound - James Last Orchestra, Beastie Boys, Peter Gabriel)