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Another Stark Countian transplanted to Los Angeles is 1994 McKinley High School grad Antoine Carter, an R&B vocalist about to release his debut album.
The CD’s title, “In Love and War,” refers to “the love and war in relationships that I’ve been through,” Carter says. “I wanted to go back to traditional R&B,” he says about the romance-oriented lyrics, which are offset with hip-hop beats.
Making appearances on the disc are Carter’s brothers Travis and Donte. Travis, aka T-Rev, is a vocalist working on gospel material. Donte, a rapper, has already released a CD under the name Te Smallz.
Since moving to L.A. in 2001, Carter has earned an audio-engineering degree from the Los Angeles Recording School and done an internship in PR and publicity at Capitol Records, he says.
This is a tricky time for the music industry, with CD sales on a sharp decline. Carter, who is releasing his album on his own label, Pro Music Records, is optimistic.
“It is time for the independents,” he says. “Initially (my CD) is an online release. We’re marketing it and promoting it, and we’re working with all the online distribution outlets like iTunes and CD Baby. Instead of making 14 cents on the dollar signing with a major (label), you can now make 80 cents marketing on the Internet.”
In addition to his album release, Carter and his brothers have launched a line of hip-hop apparel called The Goodz.
During his Easter weekend visit to Canton, Carter had a chilly reminder of why he prefers the warm and sunny California climate.
“When I got off the plane (in Ohio), it was a wake-up call. They lost my luggage and all I had was this little jacket,” he says. “I literally froze.”
Hear Carter’s music at www.myspace.com/antoinecarter - Canton Repository-Dan Kane
Discography
June 21st, 2007 Antoine Carter "In love and War"-Album/CD/LP
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Bio
Music is the universal language of mankind." ~Antoine
While many artists take a vigorous approach to landing a record deal, some acts subscribe to an "if you build it, they will come" philosophy. For L.A's new rising R&B star, Antoine Carter, the latter method has proved a welcome fit. "I believe real success is finding your lifework in the work that you love." Antoine is extremely passionate and determined to make a better life for himself, his family, and his comrades through his music. "I'm not scared of anything so I will never back down. My commitment to hip-hop culture is endless."
Born In Canton, Ohio and raised in the bay area of California, Antoine's talents were introduced to him through his mother and father who were also aspiring artists and musicians. They frequently toured and performed with such artists known as the OJ's, Whispers and Larry Graham of "Sly and The Family Stone." Antoine was seven years old when artists such as Prince, Michael Jackson, Luther Vandross, Run DMC, Slick Rick, and LL Cool J sparked his interests in music. "Once I got a little older, my r&b/hip-hop inspirations came from R-Kelly, Gerald Levert, Babyface, Tupac, Jay-Z, and Outkasts."
It was at PIER 39, San Francisco's premiere bay attraction, which initiated a lifelong interest in the entertainment industry. "I made one hundred dollars break dancing in less than one hour. That day I fell in luv with hip hop!" After grinding in the streets and doing what he had to do to build his credibility, the Bay Area/Ohio-bred artist finally got his chance to shine through the support of Pro Music Records.
Mr. Antoine Carter, a co-founder and the chairman of Pro Music Records, provides the vision for the indie record label's future. A renowned producer, recording artists, and recent employee with Major record label, Capitol Records, Mr. Antoine Carter has directly contributed to millions of revenue in the record industry. Having earned a degree as a Recording Engineer at the Los Angeles Recording School, Mr. Carter has placed great emphasis on producing high quality entertainment and has continued to excel and establish himself in the music and entertainment industry.
Set to release his debut album In Love and War on Pro Music Records Inc., this dynamic entertainer is ready to deliver. Infusing pop and r&b melodies to rich, soulful production the album is sure to score with fans and critics alike. With the album in the chamber, ready to go, Antoine now just has to prepare himself for the stardom that is sure to follow. Poised as Los Angeles's next big R&B/hip-hop star, Antoine is set to break topsoil and emerge fully-grown into hip-hop culture's mainstream.
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