By Morning
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By Morning

Band Rock Alternative


This band has not uploaded any videos
This band has not uploaded any videos



"Making The Myth: By Morning"

Even if semi-mainstream, vaguely emo popmetal
ain’t your thing, you’ve still got to respect
the marketing smarts of a band like By Morning.
The Asheville-based quintet could have tried
the increasingly ineffective gimmick of calling
themselves a “local supergroup,” since the band
includes members of noted hometown acts Elara
Luna, Einstein’s Dream, Off Centre and MiniVoid.
But, to their credit, they didn’t. Instead, the quintet
got smart, padding their debut with a good producer
and a cred-creating West Coast label, the better to
ratchet up their booking.
Released to little fanfare in June, By Morning’s
five-song EP, Illustrations, was recorded by Jamie
King, the producer-savant to the regional hardcore
and metal set. A more striking development is the
group’s signing to Los Angeles-based label A-Rock.
Having representation in La La Land has already
opened doors for the group, but the truth behind
the contract is a little less than glitzy. A-Rock is the
brainchild of Sean Stevens, former drummer of the
defunct local emo outfit A Kiss Before Dying, and
one-time Webmaster for (hence
the “A-Rock”), who’s been buds with the By Morning
guys for years. The label itself appears to be little
more than Stevens’ backing, a few MySpace pages,
and merchandise for his only band By Morning.
Still, the clever Pacific ploy appears to be paying
off the band is currently playing a series of shortdistance
“yo-yo” tours, and is already booked
through October. - Mountain Xpress, Asheville, NC


Illustrations EP (2006)
The Migration EP (2008)



In an attempt to separate themselves from the teeming mass of indistinguishable rock bands, Asheville, NC’s By Morning has developed a persona that not only allows them to remain “rock”, but also appeal to a wider variety of listeners. But By Morning is much more than rock. Thick, clear guitar runs and hook harmonies are backed up by a rhythm section that does more than just act as a backbone - it sends the music over the edge. What results is active and moving music that appeals to the high-energy heads and those that appreciate something they can sing along to.

By Morning has teethed on stages across the southeast and honed a craft for their energetic, crowd participating live show. Sharing the stage with a wide range of music genres: Sanctity (Roadrunner Records), Look What I Did (Combat), The Summer Obsession (Virgin), The Bangkok 5 (Universal Records), and many more local and regional bands, been featured on several radio stations, including on air performances at WXRY Unsigned (Columbia, SC) and 105.9 The Mountain (Asheville, NC). By Morning has performed at The 2006 Atlantis Music Festival in Atlanta, GA, and 2007 Bele Chere Festival in Asheville, NC.

In February, selected By Morning as Artist Pick of the Day for February 22nd. A total of 5,819 downloads of their single "Run" was downloaded. This made By Morning the second largest download in MyxerTone's history.

In April of 08, By Morning rose to #3 out of 1,607, on in their Rock Channel. Then again in July with a placement of #7 out of 1,236, in Alternative Rock.

The future is bright for this rock quintet. With the online release of The Migration EP (2008), that followed their successful 2006 release Illustrations, By Morning plans on building stronger fanbases and bringing new listeners a fresh approch to the genre of Rock.