cow

"I love cow, they have great songs and their own sound" - Janice Long 2011

A daunting situation to find yourself in would be the rather precarious task of opening Wembley Arena for a man doused in divine Modliness. So it was for sixties acoustic romancers Cow. Needless to say (and to not miss the opportunity for a good pun) they henced forth like dairy-maids possessed, and milked the crowd for all they’re worth. They did so with an endorphine-activating post-summer solstice, hoisting their guitars on their laps and producing vocals not too distant from those of The Mamas and the Papas. Serenading the sea of suited n’ booted Weller lookalikes, Cow charmed and chimed their way through their set, warming the chilling winter air as they did so, their otherwise soft and non-offensive sound ignited a strange desire for sporadically planting daisies everywhere. - Jade Tullett the music fix 2010

"Cow" are an acoustic 4-piece soul and pop band with a California sound and a kinda sixties-style kookiness concealing a modish edge, flavoring both their sound and their image. This band would not seem out of place supporting The Mamas & the Papas on the Ready Steady Go! show circa 1966…The band has already ably supported the Woking 'Modfather' Paul Weller and has created quite a lot of buzz and excitement on the music scene. I went to see the band as they launched their superbly packaged "Sunrise" E.P at the sumptuous Bed Bar in Woking.The band is seated in a half-circle and play acoustically, without drums. Female vocalist and guitarist – Maxine – is located in the centre of the group, looking relaxed and regal. She provides the warmth and depth to vocals, but Mark and Ben (on guitars) provide some interesting harmonies and generally descanted sounds. Michael is twanging the bass guitar.their insightful lyrics and creative compositions, and the constant intertwining, reminded me more of songs by Loves Lee Arthur in Los Angeles in the 60's … together with the delicate air of mystery that lies beyond every song, and the vaguely uncomfortable feeling you get when you realize that you are being taken up the-garden-path by the lyrical sub-texts and the arrangements."Sunrise" the 'Side A' on Cow's new E.P. is like a sixties fruit-cup of love. Not unlike anything by the Mamas & the Papas in aspirations or moodiness. At first glance, this could be put down as a light pop song, but by rubbing its delicate surface, it reveals darker secrets.There is a flourishing yet controlled burst of chukka-chukka rhythms set amongst a profusion of squelchy guitars, but the flamenco style beats and the pervasive chords get heads nodding and feet tapping."New Day" ( this song went down well at Wembley Arena when Cow supported Paul Weller) is a foam-wrapped eerily haunting song, shrouded in mysterious folksy froth. And 'One in B' sounded like a less funky 'Long Train Runnin' ('Dooble Brothers'). This song evoked (for me) memories of joss sticks, turtle-necks and snuggling up in your Afghan, on quilted cushions, listening to Jefferson Airplane."Get To Luv You" sounds every bit as dippy and preppy as anything by the Partridge Family – a saccharine sweet and high-pitched jaunt. If the haunting emotions bring a tear to your eye and a slight ache to your heart, never mind, because the songs are joyful and tender enough to lighten your mood and put a shake in your hipsters. - Neil Mach