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Band Pop New Age


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"IVA" released through Vurse available worldwide digital distribution
"Ivolution" released by IVA Records with Universal Distribution, Sweden only
"Dreams" from Ivolution currently in rotation on 15 Swedish radio stations, six songs streaming at http://www.ivasound.com/listen



With a sound all her own, IVA's is a breakthrough artist on the rise. Her voice is completely unique, moving seamlessly from pop goddess to opera diva.

Billboard magazine has already declared her as an artist to watch, and Sweden's leading music journalist wanted the first chance to declare her a star on the rise.

What kind of music is it? Think Madonna and Enya had a love child to carry on their legacy. Now imagine pop music that hovers around you with an operatic sense of ... awesome.

IVA has just released her second original studio album while preparing for a major operatic debut. For "Ivolution", a chance meeting with platinum songwriting and production team Kbros gave birth to a twelve song album she's just signed to distribution through Universal Sweden. And at the Royal Opera, Stockholm, she worked directly with composer Sven-David Sandström to make her debut in a completely new role as Tamar in "Batseba", which opened to rave reviews. Meanwhile "Dreams", the first single from "Ivolution" has broken out on 15 radio stations across Sweden and earned 4 stars from Café magazine.

An American currently living in Sweden, IVA started performing at the age of 9. She trained at the prestigious Manhattan School of Music and Juilliard School in New York and got her big break singing on the Conan O'Brien show. She is also a budding actress, both in TV commercials for Bon Aqua and IKEA, and on stage at New York's Public Theatre in "Paris Commune" .

IVA is a believer. "I believe in health, in sustainability, in authenticity." She is an "organic" artist, buying only sustainable products and a member of the Nordic Eco Label club.

Visit IVA's world at http://www.ivasound.com