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"Korean Entertainment Fights To Be In U.S. Mainstream"


Asian Heritage Week: Korean Entertainment Fights To Be In U.S. Mainstream


For nearly ten years, the popularity of Korean music, dramas and films has been spreading like wildfire throughout Asia -- yet has yet to take hold in the U.S. But as NY1's Lewis Dodley reported for the station's continuing coverage of Asian Heritage Week, the players aren't throwing in the towel just yet and are using New York as a cultural battlefield.

Two years ago, Korean pop star Rain descended on Madison Square Garden, closely followed by his Korean rival Se7en, as the two raced to be the first big Asian pop star in America.

It was supposed to be the beginning of the Korean Wave or “Hallyu” -- a phenomenon already seen when Korean entertainment swept throughout Asia.

But some think the hyped-up U.S. debuts turned the wave into a drizzle.

"The 'Korean Wave' is almost a self-defeating term, because the minute that you label something as a trend, then, the people who are sort in innovators turn away from it, because they don’t want to be associated with anything that everybody else is doing," said Minja Oh, “Miss Info” of Hot 97.

But for ImaginAsian TV, which calls itself a conduit for Asian stars, the wave just shifted directions.

"You've had a number of Korean drama series, Korean films, Korean remake rights, Korean pop stars really making inroads into the U.S. market here," said ImaginAsian TV program director David Chu.

As Se7en is in the U.S. getting ready for his American debut, Jin Young Park introduced his newest stars in New York and Los Angeles.

JYP offshoots Rain and Joon Hyung Park landed parts in the film “Speed Racer.” Rain is also set to get a huge role in the film “Ninja Assassin.” So, while the record industry is slow to pick up an Asian artist, Hollywood is apparently beckoning.

In order to let Asian-Americans be part of the equation, JOA Studios in College Point specifically focuses on training actors, singers and musicians hoping to build the Korean Wave here at home instead of importing it.

"American people need more time to digest what’s brought all the way over from Korea,” said Christine Kwon, JOA’s planning director. “So, we’re trying to bring Korean-Americans who know both sides of the story, Korea and America"

Attendees at JOA, like 15-year-old dancer/singer E5 and 19-year-old MC/composer Dante Han, feel having a training ground specifically for Asian-Americans is vital.

"I need to stay true to myself, or else I can’t really shine," said E5.

"People just look at Asians as a bunch of people who always get high points on their SATs – that’s it. But, I just want them to know that we know how to sing, we know how to act and we know how to entertain people," said Han.

But another problem might be the separate roads Korean-Americans and Korean nationals are taking to stardom.

"They're not necessarily seeing eye to eye, and I think that’s one thing that is necessary before you have that overall acceptance," said Oh. - NY 1


"Entertainment entrepreneur debuts E5 in summer concert."

MIKV Public Relations
115-10 Queens blvd
Forest Hills, NY 11375
fx. 1.347.602.4751
mikv.pr@gmail.com

Entertainment entrepreneur debuts E5 in summer concert.



8/ 12/ 2008 New York, New York, Music entrepreneur brings 15-year- old Asian prot�g� to forefront at Long Island Summer Music Festival this weekend. It was twenty years ago when native Long Islander Debbie Gibson stormed the music scene, rivaling pop superstar counterpart Tiffany, who's guidance was under music producer George Tobin. Two decades later, two Long islanders are following in the direct footsteps of the trail that was blazed. Music Producer, JackDazey, who grew up in Suffolk County, Long Island, has connected with 15-year-old Asian Teen Jenny Kim from Nassau County to establish her presence as the artist "Element Five" or ("E5" for short). It was the year E5 was born that JackDazey completed his studies at the University of Southern California and that George Tobin gave him the opportunity to work at his Studio Sounds North Hollywood facility as a mix engineer. After paying countless dues in the music business, JackDazey returned to New York to "sew up" his hometown in the industry�s traditional sense and find the talent for his vision and formula. It was years later when E5 was discovered through a family member, and the process began. JackDazey hired music veteran Craig Derry to begin vocal training with E5 as well as providing her with dance instructions from Gabriel, Kokko and Chichi who worked with music sensations P. Diddy, R-Kelly, LL Cool J and countless other entertainment giants.

It is not typical in the tradition of Asian families to allow a child at such a young age as E5 to pursue a music career. In the traditional format that pop sensations are created, JackDazey knew it was time to bring forth yet another Long Island star by embracing the emergence and representation of the Asian culture. The taboo has been broken. E5 is emerging as the first teen pop performer to represent the New York and the Asian Market. Representing a culture with strict upbringing, JackDazey enjoyed previous success in New York with his club mix on Ultra Records with DJ Jonathan Peters for the #1 Billboard chart club Song "All This Time" featuring Sylva Sharp of "Chic". His foresight is now bringing together a new story that is yet to be expressed through the fresh eyes and innocence of E5. With a pure, natural and charismatic presence, an uplifting expression in the voice of E5 shines to bring New York back as the capital center for music, while leading a new, young, misrepresented generation.



Representing Long Island, New York as did previous pop stars sensation Tiffany, Soul for Real, Lil Mo and many more, there has never been a teen idol from America to represent the enormous Asian community throughout the world. The Asian American community is well recognized with the acceptance and emergence of previous success from Asians role in the American Entertainment industry as exemplified by such iconic figures as Lucy Liu, Jackie Chan, Bruce Lee, Yoyo Ma and Jet Li. Additionally, the Asian community within the United States is extremely tight-knit and supportive of their own over-achievers. E5 will debut with her first single "You Watching Me" which examines the speculation of being an Asian minority in schools and neighborhoods. You can receive updates and track E5 via www.jackdazey.com/
- http://www.pressmethod.com/releasestorage/56333.htm


"Local Organic Artist Sets Sites On Huge Yield During Harvest Month Festival"



For Immediate Release!



MIKV Public Relations

115-10 Queens Blvd

Forest Hills, NY 11375

FX. 1.347.602.4751

mikv.pr@gmail.com



Local Organic Artist Sets Sites On Huge Yield During Harvest Month Festival




9/08/2008 New York, New York- The Korean Produce Association is sponsoring this year’s annual Harvest Festival (like Thanksgiving) in Flushing Meadows Park located in Queens, home of the U.S. Open. It is here where locally cultivated teen artist "Project E5" will make her September 20th performance debut. Along with JackDazey, Project E5 is on a mission to give back to her community as she tills for youth to join her movement through the power of music and performing.

E5 will perform in front of an expecting crowd of 20,000 during the Harvest Festival also known as “Chusok" or Moon Festival. It is a major celebration for the Korean community in New York and worldwide. This year there will be a festival in New York and then Overpeck Park New Jersey on the following weekends where she will perform again.

It is a rare moment in New York Music Industry that an Asian pop performing artist as young as 15 years old ever took to stage. In a culture of strict traditions, academics is always precedent. E5 brings new music and a uniqueness that is representative in her strict raising and American influence. Atypical for the culture but not for the music scene of New York, Project E5 set involves piano playing to a ballad she co-wrote and sings, to song and dance that includes a DJ, acrobats, street performers, and dance routines reminiscent of Ciara and Beyonce.

E5 has been playing piano since the age of 5 which is popular of the Korean culture. She attends high school in Franklin Square, Long Island and works rigorously developing her skills in percussion, ear training and dance as well as studying with top industry professionals utilizing Grammy winning vocal techniques by Seth Riggs in downtown Manhattan. Her music production and direction is overseen by JackDazey who attended the University of Southern California for Music Recording and recently completed an article connecting Schoenberg to Rap music's lyrical delivery on his new blog.

JackDazey also serves as a consultant for Project E5. While also raised in Long Island, he states that, "Music has always been the synapse for cultural bridges, E5 hope to utilize the power of music to positively influence social and academic well being in youth and to encourage understanding in an ethnically diverse city."

E5 is currently working together with numerous non-profits organizations throughout the city bringing about her own movement of getting youth more involve in their own local organization. She feels it is a benefit to provide young teens with skills while keeping youngsters active and away from drugs and alcohol. She recently ran in the Nike Human Race on Randall’s Island to help support the WWF, and Lance Armstrong Foundation.

While the school year is off to an early start, E5 has a demanding schedule of performances through out New York and New Jersey. Her calendar of events can be seen at www.sonicbids.com/jackdazey as well as updates on www.jackdazey.com. E5 will perform on September 20th in Flushing Meadows Park around 12:30pm, for the Harvest Festival as well as in NJ Overpeck Park on the 27th of September.
###


- http://www.i-newswire.com/pr204584.html


"Asian Teen Prepares for "The Human Race""

8/ 25/ 2008 New York, New York, This Weekend with a million runners, 15-year- old Asian pop artist takes challenge of "Nike+ Human Race." The event will takes place globally this Sunday August 31st at 6pm in 25 cities worldwide. E5 will take it to the streets of Manhattan to support Nike and charities such as UN Refugee Agency, Lance Armstrong Foundation and the WWF . In collaboration with her mentor JackDazey, E5 is already on her own move to take stage a local drive known as "Pay It Forward Today for Tomorrows Sake" which is aim at getting more youth involve in volunteering on a local level. E5 who is a huge supporter of local organizations realized there is a 2 way benefit for young volunteers getting involved and becoming more social and skillful through volunteering and reducing latent inactivity for youth to get caught up in negative environments. Volunteers in return perform a positive deed and become proactive in making a difference for tomorrow. E5 hopes to spread some positivity to start a movement 1 person and 1 fan at a time through her music.


E5 comes from a long music legacy. It was twenty years ago when native Long Islander Debbie Gibson stormed the music scene, rivaling pop superstar counterpart Tiffany, who's guidance was under music producer George Tobin. Two decades later, two Long islanders are following in the direct footsteps of the trail that was blazed. Music Producer, JackDazey, who grew up in Suffolk County, Long Island, has connected with 15-year-old Asian Teen Jenny Kim from Nassau County to establish her presence as the artist "Element Five" or ("E5" for short). It was the year E5 was born that JackDazey completed his studies at the University of Southern California and that George Tobin gave him the opportunity to work at his Studio Sounds North Hollywood facility as a mix engineer. After paying countless dues in the music business, JackDazey returned to New York to "sew up" his hometown in the industry’s traditional sense and find the talent for his vision and formula. It was years later when E5 was discovered through a family member, and the process began. JackDazey hired music Seth Riggs's Wendy Parr and veteran Craig Derry to begin vocal training with E5 as well as providing her with dance instructions from Gabriel, Kokko and Chichi who worked with music sensations P. Diddy, R-Kelly, LL Cool J and countless other entertainment giants.

It is not typical in the tradition of Asian families to allow a child at such a young age as E5 to pursue a music career. In the traditional format that pop sensations are created, JackDazey knew it was time to bring forth yet another Long Island star by embracing the emergence and representation of the Asian culture. The taboo has been broken. E5 is emerging as the first teen pop performer to represent the New York and the Asian Market. Representing a culture with strict upbringing, JackDazey enjoyed previous success in New York with his club mix on Ultra Records with DJ Jonathan Peters for the #1 Billboard chart club Song "All This Time" featuring Sylva Sharp of "Chic". His foresight is now bringing together a new story that is yet to be expressed through the fresh eyes and innocence of E5. With a pure, natural and charismatic presence, an uplifting expression in the voice of E5 shines to bring New York back as the capital center for music, while leading a new, young, misrepresented generation.


Representing Long Island, New York as did previous pop stars sensation Tiffany, Soul for Real, Lil Mo and many more, there has never been a teen idol from America to represent the enormous Asian community throughout the world. The Asian American community is well recognized with the acceptance and emergence of previous success from Asians role in the American Entertainment industry as exemplified by such iconic figures as Lucy Liu, Jackie Chan, Bruce Lee, Yoyo Ma and Jet Li. Additionally, the Asian community within the United States is extremely tight-knit and supportive of their own over-achievers. During her "Pay it Forward Today for Tomorrows Sake Movement, E5 will debut with her first single "You Watching Me" which examines the viewpoint of being an Asian minority in her schools and neighborhoods, as well as her charitable song "Bring" which focuses on the changes a person can make to impact another's life in need. You can receive updates and track E5 via www.jackdazey.com/
EPK - www.sonicbids.com/jackdazey - http://www.afly.com/view_release.php?rel_id=12551


"jackdazeys-teen-asian-artist-the-project-e5-takes-her-music-and-performance-to-the-moon"

“Chusok" or Moon Festival. It is a major celebration for the Korean community in New York and worldwide. This year 15 year old artist E5 will perform in front of an expecting crowd of 20,000. - http://www.prlog.org/10115568-jackdazeys-teen-asian-artist-the-project-e5-takes-her-music-and-perfor


"Local Teen Indie Artist Continues Making Strides in an Effort to Call Youth to Her Mission"

It is a rare moment in New York Music Industry that an Asian pop performing artist as young as 15 year old ever took to stage. In a culture of strict traditions, academics is always precedent. E5 brings new music and a uniqueness that is representative in her strict raising and American influence. Atypical for the culture but not for the music scene of New York, Project E5 set involves piano playing to a ballad she co-wrote and sings, to song and dance that includes a DJ, acrobats, street performers, and dance routines reminiscent of Ciara and Beyonce. - http://press.longisland.com/press.php?ID=9216


"JackDazey Links Schoenberg to Hip Hop"

http://www.prweb.com/releases/2008/09/prweb1353514.htm - PRWeb


Discography

Hot tracks include single release "you watching me"
- "wicked Island" from the forthcoming EP - "Project Element 5"

Photos

Bio

Upcoming New Yorker City native teen pop artist known as "The Project E5" is an inventive charismatic performer whose natural gift is being nurtured into perfection. She has even caught the eye of well-known international DJ performer, Jonathan Peters, who stated ecstatically “I love that voice, I must do a remix”. She provide a mix set of uptempo original power Hip pop songs with an underlying edge to acoustic ballads. Her show is completely entertaining with dancers, pop locking, ballet, acrobats and capoeira martial arts, DJ turtablism and a multi lingual repertoire with heavy crossover catchy appeal.

E5 aims to be a fashion designer with her sites set on FIT. Currently, E5 is working on EP, promoting her soon to be released single "You Watching Me", with upcoming local performances and club dates through out the tristate area in front of capacities crowds that exceed 20,000 - 30,000 in attendance. Her spare time is spent helping to promote the funding arts and music programs in the New York Public Schools and working with non-profit organizations catering to the needs of those diagnosed with cancer. E5 is a huge supporter of the Book Bank Foundation which promotes literacy in urban communities.

As a young, premier singer/songwriter, E5 will be combining skills to be the first to surpass the commonly known triple threat to become a singer, dancer, actor, live percussionist, pianist and overall entertainer. She aims to be the first Asian-American teen pop star to capture an audience that grows with her as a performer in style, skills and life shared and expressed in her unique American influence and upbringing.

At the tender age of 15, E5 embraced the arts of dance and music. Growing up she would create her own choreography for cheer-leading squads, talent shows and beauty contests. At 5 years old, she started learning classical piano, not soon after did she clinch to the beauty of artful dance, studying both ballet and hip-hop. It wasn't until the introduction of a close friend that she was introduced to music industry veteran consultant and entrepreneur, JackDazey that things outlined in her heart and future would take form. Under regimented and strict superstar artist development, the mold of E5 was being shaped. She eventually became a member of the Manhattan Motion Dance School under the direction of Gabriel & Chi Chi who has danced alongside established artists like LL Cool J, and Diddy, and many other artists. Her vocals is being developed under the direction of Craig Derry, who is well known for his vocal aerobics that has been used by the likes of Mary J Blige, D'Angelo and many more on the west side of Manhattan and Wendy Parr Downtown in Manhattan a level 5 SLS student of the world famous Seth Riggs vocal technique used by 28 grammy winning recording vocalist. Interpretation and styling is being coach by JackDazey.

E5 has been a product of the public school system in which the option of dance classes or music classes were not available and it is her personal mission to raise support for the need of instituting, keeping and maintaining art programs in New York City Public Schools. She feels it has already been proven that there’s a link between intellect and culture through the knowledge of arts. She sought it out as an internal passion, but is even more passionate to give every child she could, the opportunity to ventilate his/her inner feelings through dance, music or even painting.