Jay Beretta

Jay Beretta

BandHip Hop

Jay Beretta sets himself apart from his peers, exuding the persona of a businessman, precisely expressing that he is ready.


Growing up in Detroit, Jay Beretta is no stranger to life on either side of the now world-famous, economically and racially segregating 8 Mile Road. Born, raised and still residing on West 7 Mile Road, he managed to receive a suburban education. Armed with street knowledge that is an indispensable attribute in Detroit and a formal education that is coveted throughout the world, Jay Beretta has acquired wisdom beyond his years. His diverse background has allowed him to become the budding creative genius, Jay Beretta. Setting himself apart from his peers, he exudes the persona of a businessman, precisely expressing that he is Ready.

Some may automatically associate violence and danger with the pulsing emcee due to his origin, however his mission and lyrics promote the opposite of what his name implies. The metaphor behind the name exemplifies the man behind bars not literally but verbally. Metaphorically speaking, he is the man behind his words and lyrics. His lyrics contain excruciating consequences when free styling but the credible emcee can express any emotion with the same firebomb style. All in all, there's no harm to anyone but the emcee's paper with his pencil as his number one weapon. His brand promotes HOW he expresses not WHAT he expresses, while his music leaves a mind-full splatter, and his words create a thoughtful impact.

Beretta's lyrical stamina was founded at the tender age of eight years old. He discovered that he had a talent for rapping while playing "pass the mic" with an older group of friends. They refused to let him play, but, when the mic was dropped in front of young Jay, passing it was not an option. The rest is 'history'. He fired his first round of freestyles and has been a lyrical sharp shooter ever since. Beretta began to display his passion for music early on. By the age of 14, Jay Beretta had an arsenal of lyrics, which contained over 300 unrecorded songs in his spiral notebook. After Beretta progressed to the studio, he found a new home to store what the world will soon know to be as classics.

Now, at the young age of twenty, he has already been compared to the likes of Nas, Jay-Z, and Lil' Wayne. When asked about being compared to these rappers he says, "Who wouldn't feel honored to be compared to some of the greatest rappers alive? I am heavily influenced by the longevity and successful careers of artists like Weezy, Jigga and Nas. But, my style is my own."

Beretta has managed to work alongside major industry producers, Boi 1da, DJ Toomp, Rico Law, and does not plan to stop there. When asked about his future endeavors, Jay Beretta responded, "I've rocked the North, I've rocked the South, the East Coast and the West Coast. Now, I'm ready to rock the world. Enough of these nightclubs, I'm ready for the Garden." Jay Beretta has worked with producers around the country and hopes to one day work with D.J. Quik, Kanye West, 9th Wonder, Jermaine Dupri, just to name a few. On working with producers he says, "The people that I'm working with now (Write Time Music and NOSPEAKERZ) fit me perfectly. My music is already creating a buzz. But there are so many talented producers out there, I want an opportunity to work with everybody." Jay Beretta feels that he is the perfect accessory to any producer who can aggrandize his already remarkable talent.

Currently, the emcee is working on his 2012 release of his EP meanwhile dropping mix songs of his favorite industry beats. With his powerful stage presence, he leaves his audience satisfied, yet wanting more while demanding their attention all in one. Beretta's passion for music, determination to succeed, and outstanding support system drives him to continuous progression. His recent work 'Life Behind Bars, A Rough Road to the Stars, Countdown to Take Off mixtape were extreme buzz builders for the emcee landing him gigs all throughout Detroit as well as Chicago and Indiana while touring with platinum recording artist Obie Trice. 17 Shots, marked a strong start, Jay notes this as a "learning experience." The "17 Shots" were heard and the one-man army gained a following and a team. Today, Jay Beretta is working with Upper Echelon Management an artist management firm based out of Birmingham, MI, and many more to help advance the Jay Beretta movement.


17 Shots: The Mixtape
Countdown 2 Takeoff "C2T"
Life Behind Bars EP
Target Practice

Set List

Next Level - Target Practice
Wanna Do - Single
It's On Me - Target Practice
Muhammad Ali - Target Practice
Upper Echelon - Target Practice
22 - Target Practice
I'm On - Target Practice