L.U.V.

The band was the brainchild of singer / songwriter Jimmy Sweet, a former member of Hot Hot Heat. If Iggy Pop, Goldfrapp, The Cramps and Peaches spawned a love child, you would have L.U.V. Sweet has performed with many bands, but he states, “L.U.V. is my baby. This is the band that I’m pouring everything into.”

Along with Sweet comes a quartet of gorgeous girls - Claire, Holly, Kasia and new addition, Chloe. The blonde, brunettes and redhead make up the rest of L.U.V. Bassist Claire has appeared internationally in live performances and music videos, and has written several film scores. On drums and percussion is Holly, who has performed in numerous live shows and was accepted into Paul McCartney’s Fame School where she met the lovely Guitarist Chloe. The synth-player Kasia, originally from Poland, went to music school at a very young age before abandoning classical music and discovering her talents in rock 'n' roll. The major accomplishments and talents of the rockers mixed in with their overall appeal establish a show that you won't easily forget.

For the past few months, L.U.V. has been working to create what has become the self-titled CD “L.U.V.” The E.P. was produced by Dan Horne (formerly with Wolfmother) and highlights old - American Rock 'N’ Roll infused with British electro pop that creates a sound of its own.

L.U.V.'s debut gig was at the November launch of the latest book by the legendary Mick Rock where they were chosen by the sponsors, Zippo, to perform and have a photoshoot with the man himself. This was followed by a series of shows titled the "Dirty, Sexy, Rock 'N' Roll" tour at the Bull & Gate, Enterprise, Water Rats, Bullet Bar etc. The EP launch gig was a sell out show at Proud Gallery, Camden, London on January 13th. The lead track from the EP ‘She’s My Fix’ has already been played numerous times by John Kennedy at Xfm in London and by the legendary Rodney Bingenheimer in LA.

To find out more about L.U.V., their upcoming release, you can visit www.luvtheband.com or www.myspace.com/luvlondon or www.youtube.com/user/LUV1TV