Petey Purcell
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Petey Purcell

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"CU senior releases EP, sells music to Justin’s Nut Butter"

With a successful kickstarter project, the release of his EP, and the purchase of an original jingle by a national company, JMC senior Petey Purcell is evidence that musical creativity paired with entrepreneurship can be profitable.

As an advertising major and technology and media arts minor, Purcell has been able to use the business-savvy and branding skills he learned from school and apply them to creating music.

His newly released EP is the outcome of a lot of hard work and entrepreneurship. After Purcell began recording with producer Jeff Cormack at Dynamite Laser Beam, an audio production studio in Denver, he was inspired to create a kickstarter to finance a recording project.

After working night and day cultivating funding for 30 days, he was able to raise nearly $6,000. Purcell used this to pay for producers and studio time, and achieve his goal of recording his EP.

Purcell still records music regularly at Dynamite Laser Beam. He and Cormack teamed up with owner Chris Eagleton to form a production team that creates music to shop around to A&R and labels.

Purcell also used his musical and business skills during an internship with Justin’s Nut Butter in Boulder to accomplish his first creative audio branding project.

While working as sales and marketing intern for Justin’s Nut Butter, Purcell used his knowledge of branding and songwriting to write two jingles for the company. Working with Cormack, his producer, Purcell recorded two original jingles to be used in web videos, radio and television.

Justin’s Nut Butter loved his project, and bought both jingles.

According to Purcell, his education in advertising has taught him how to convey a brand to the public eye and ear.

“It’s taught me how people perceive things, and how to most effectively get something to be heard,” says Purcell.

Purcell plans on continuing recording with Dynamite Laser Beam. He describes his EP as indie pop, but not limited to one genre. As he puts it, his music is “anything that organically comes out.”

To find out more about his music, visit:
http://peteypurcell.bandcamp.com
http://peteypurcell.com

Or you can download his EP through iTunes. - Regents of the University of Colorado | Journalism & Mass Communication


Discography

Mind Your Madness EP - October 2nd, 2012

Photos

Bio

From humble beginnings as a singer/songwriter in upstate New York, Petey Purcell has established himself as a provocative new artist based in Boulder, Colorado. He spent his high school and college years developing what is now referred to as a "unique and original sound".

"I began playing guitar when I was small, and since then I have developed my passion for music. I wrote music and studied song composition through out high school and college. I met music and film producer, Jeff Cormack during my sophomore year at the University of Colorado at Boulder. We developed a friendship and productive working relationship that has led to opportunities for both of us, as well as a lot of great music material."

Petey sets himself apart as his music transcends both genre and style. He describes his music as Indie Pop but it does not adhere one particular genre. His music contains elements of Pop, Indie Pop, Hip Hop/Rap, Alternative, Reggae, Singer/Songwriter, Indie Rock, etc. Petey Purcell has been compared to artists such as Cold War Kids, Kid Cudi, Can't Stop Won't Stop, Slightly Stoopid, John Mayor, Jack Johnson, John Lennon, etc.

Petey and his band give a live performance that is compelling and full of energy. His goal is to connect with people, and provide a fun, unique, and exciting experience. "I love music. I love listening to it, studying it, and especially creating it. It is my outlet. I am expressive and unmerciful. I don't hold back."

Petey has spent the past 5 months writing, producing and recording his debut EP "Mind Your Madness" which was self-released, world-wide on October 2nd.

Members:
Petey Purcell - vocals, guitar, bass, keys, drums/percussion
Dan Ha - Production, keys, piano, drums, percussion

Video:
http://vimeo.com/52516320
http://www.youtube.com/watch?v=t6eRcjaQAY8

Contact info:
http://peteypurcell.com

Band Email: peteypurcell@gmail.com

Licensing/Publishing:
Chris Eagleton - Dynamite Laser Beam
Jeff Cormack - Coupe Studios