PREMIUM

At the beginning of PREMIUM's "Lucky," you hear a voice say "We start playing." From that point on, that's what they do. This album rocks. And that's going back to when "rock" meant heavy guitars, thunderous bass, driving beats, and raw, powerful vocals. That's precisely what PREMIUM delivers.
This is one of those aggressive albums that you feel in your gut when you listen to it. These guys don't fall into any of the traps that have plagued "the return of rock." Really tight riffs and surprisingly melodic vocals permeate the album. And it just sounds good. The production on the album is really well-done.

There are no sappy ballads for these guys. They just want to get in your face with their hard-core tunes. But that's not to say they don't have anything to say. Whether it's the clever analogy of the coloring book to life on the aptly titled "Coloring Book" to the witty lampoon of politics on "Senator," they cause the listener to think while jamming to the album.
Twelve songs that grab you by your throat and pound on your chest.

- Chicago-Music-Scene.com

In the vein of hard rock and alternative metal pros like Helmet and Tool, Premium starts with the essentials- shredding, driving guitars, flawless pummeling drums and churning, gutsy, lung-bursting vocals mixing in their own style of flammable, highly explosive hooks. If you like your albums to feel like a flame under the butt, a swift kick in the jaw or being face planted into the sand by a breaker wave, this is an album in which you'll find perfect company.
- CD Baby