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Prides are one of those groups that makes pop songs so unabashedly catchy you almost forget they're pop—they cross over into the electro-rock world where pop is just an ingredient in a song that hits all the right notes at all the right moments. Towering synths and walled-in drums keep this song moving along its jerky trajectory that builds and falls in all the ways you want a summer anthem to—hitting that anthemic chorus with intensity and maintaining energy even in the instrumental lulls before the poignant sing-a-long moments. The Glasgow group is certainly doing something right, just listening to their single "Out of the Blue" evokes that sentiment with precision—something so unexpected that's immediately relatable. Unknown bands don't effortlessly attain comparisons to MGMT and Passion Pit without having a sound that is shockingly strong and well-formed, and they easily fit in with these well-established acts. It seems like Prides are just getting started this year, but their sound is undeniable, so watch for what else they do in 2013, it's going to be as big as their catchy choruses.—Caitlin White - Pigeons & Planes
Joining Hudson Mohawke in Glasgow’s surge to the forefront of UK electro-pop are CHVRCHES-endorsed trio Prides, who unveiled their debut track ‘Out Of The Blue’ this month.
Building on the solid foundations of previous band Midnight Lion, Stuart and Lewis show competence in playfully adjoining classic pop influences with contemporary synth-centric bands like Passion Pit and current Best Fit faves Little Daylight to create bold, impossibly hooky sounds. A spiraling synthesizer riff and slender guitar strokes gravitate around the gigantic tom-toms and juddering bass drum thumps at the robust heart of the fizzy melody. With the addition of third man Callum, the Glaswegians have kicked it up a gear under the Prides banner and look set to take a seat next to their fellow Scots at the great pop feast of 2013. - TLOBF
Picking up where CHVRCHES left off, Prides are the latest new band to carry the torch forward for Glasgow. Much like their previous project Midnight Lion, Prides have an out-of-the-box arena-ready quality to them, and nowhere is that more evident than on debut single "Out of the Blue". Packing a swift uppercut of anthemic, off-kilter bagpipes (okay fine they're synths) and empire-toppling big beat drums, the song enthralls like CHVRCHES crashing into Little Daylight on an intergalactic space high and never ever coming down. Cop the exclusive download below. - Neon Gold
Picking up where CHVRCHES left off, Prides are the latest new band to carry the torch forward for Glasgow. Much like their previous project Midnight Lion, Prides have an out-of-the-box arena-ready quality to them, and nowhere is that more evident than on debut single "Out of the Blue". Packing a swift uppercut of anthemic, off-kilter bagpipes (okay fine they're synths) and empire-toppling big beat drums, the song enthralls like CHVRCHES crashing into Little Daylight on an intergalactic space high and never ever coming down. Cop the exclusive download below. - Neon Gold
Discography
Still working on that hot first release.
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Bio
Stew and Lewis have played together for years after meeting at University, eventually becoming Midnight Lion. Callum lived with a mutual friend and joined the band a little later in the game to beef up the live show. At that point it started off feeling like an evolution of the old moniker but after a few months of writing together, then releasing a new track under the new name, it suddenly felt like a totally new band - Prides.
All sorts of stuff inspire us. Between the three of us we listen to pretty much everything. Generally its big 80's pop bands that we love, but also a lot of more modern pop too. We split our time between Cyndi Lauper and Taylor Swift. One Direction and Roxy Music. Kate Bush and Carly Rae Jepsen. We also all grew up with the same bands through our teens which I think definitely informs our choices musically. Jimmy Eat World, Death Cab for Cutie, Blink 182, all the usual suspects.
It sounds cheesy but all we really want to do is to make a record that people enjoy, to make music, and play shows until we're too old to still be doing so.
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