Reaching Scarlet
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Reaching Scarlet

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There's no doubt this female-fronted ska-pop band is indebted to Gwen Stefani and company, but its punchy brass section, crunchy guitar riffs and hook-laden tunes make it worthy of its own holla-back.

6/25/09
Bob Purvis
Milwaukee Journal-Sentinel - Bob Purvis of the Milwaukee Journal


Discography

The previous incarnation, Out Of Line, released one CD off of Jump Up Records and one on the band's own. The full length CD, Channel Surfing, was distributed world-wide and played over the XROX and turnuptheska.com radio stations on a regular basis. Two songs were used in the Discovery Channel show "Urban Explorers" and we had a live broadcast off of the Fox Morning Wake-Up News.

Photos

Bio

Formed in early 2006, Reaching Scarlet is a seven-piece band that places a heavy ska influence on their unique brand of rock music. Fronted by frenetic vocalist Jennifer Weinhold, Reaching Scarlet is a high-energy band that puts an emphasis on enjoyable and memorable live shows. The band combines elements of ska, funk, and straight-ahead rock to form a set of original material that keeps the crowd engaged from start to finish.

Consisting of members from former Wisconsin ska heavyweight Out of Line as well as several musicians new to the Milwaukee scene, Reaching Scarlet is a fusion of experienced and well-traveled musicians. Formed in 2001, Out of Line played at numerous large clubs in the Midwest, including the Rave, The Annex, and the Metro in Chicago. In 2004 they were nominated for four WAMI (Wisconsin Area Music Industry) Awards and were one of only two bands from Wisconsin invited to the Midwest Music Summit in Indianapolis, IN. Their debut album Channel Surfing (Jump Up! Records, 2004) was a college-radio hit, and their music has been featured on multiple television shows including Urban Explorers on the Discovery Channel and The Fox Morning Wake-Up News.

After several members of the band left in 2005, Out of Line regrouped with experienced musicians culled from the large talent pool of the Midwest. The members of the new group re-named themselves Reaching Scarlet, and have since been aggressively booking shows and promoting their music.

Amidst a scene of bands singing angst-filled music and generally looking like they would rather be somewhere else, Reaching Scarlet goes against the grain by having fun while playing, and encourages the audiences to do the same. They believe that putting on a show to remember is their most important goal – and their enthusiasm is infectious. They want their fans to smile, dance, and jump up and down, encouraging participation with the band.

Reaching Scarlet is currently focused on playing shows in the Midwest, gaining exposure and creating awareness in the region.