ReachShaun

In recent years it has become more and more apparent that there is a great divide in the music industry which separates those artists who will enjoy longevity in the business from those whose success will prove to be short lived. In today’s fast paced, instantly gratified, information super-highway driven world, hip-hop is no exception. As well as remarkably talented, you must be determined, dedicated, and infused with a sense of purpose and personal responsibility that stems from something more than just the need to get paid in order for you to attain that elusive level known as superstardom and stay on top. ReachShaun is one of those rare individuals who embody both the talent and the focus to reach the top of the pile and remain there indefinitely. His unwavering commitment to excellence stems not from a “perfect” upbringing, but from learning life’s lessons the hard way and using that knowledge to make better decisions.

A talented lyricist and performer, ReachShaun was attracted to poetry at an early age which eventually lead him to become an MC. Everything he saw and experienced he wrote about. Born in the seaside town of Santa Maria, California he learned early on that struggles are not exclusive to the inner city. At age 5 he relocated to Pennsylvania where he resides today. While it wasn’t his first choice of places to live, he sacrificed living in more popular areas in order to purchase a home for his family.

Although Pennsylvania isn’t the ideal place to start a music career, ReachShaun refused to let anything stop him from pursuing his dream. He releases his music via the internet and still spends countless hours promoting his material on websites such as the incredibly popular ReverbNation.com where he’s reached number one (out of hundreds of millions) on their hip-hop charts, and is currently averaging several hundred “spins” daily. Live performances have also become routine for ReachShaun although the stage was once uncharted territory. His hard work and dedication are reflected in every performance and he is known for giving the audience one-hundred and ten percent of his energy.

ReachShaun has no intentions of slowing down either. He is humble and appreciative of all the support from his new management team, but he also recognizes that ultimately the success of his career depends on his own commitment to perseverance. The veteran rap artist says “In the past I've booked my own shows, designed my own artwork for my CD inlays, updated all my own websites, copyrighted my own material, produced my own beats, written my own bio, even sent submissions to record labels myself, and the list goes on.” ReachShaun is the definition of a true new millennium rap and hip-hop entrepreneur and a gifted poet turned MC waiting patiently, but not idly, for his moment to shine.