Music
Press
New York, October 16, 2008: Really Hot Music CEO Anthony “Sire” Martinez wasn’t playing around when he said Really Hot Music was only going to release HOT SMASH singles on his independent label. With R&B newcomer Cleph the Cosigner now signed to Really Hot Music, Sire has put out the first “ladies love it” smash hit “I Can Treat You Better!”
“I was reading a recent article where P. Diddy was talking about why he created Bad Boy. He said he wanted to give music that Harlem sound and related back to the Roof Top days. There were so many hot sounds coming out around that time that lead up to the whole Dru Hill/Sisqo era that just took R&B to the next level. When I heard Cleph’s voice he immediately took me back to that time zone and I started to think damn…whatever happened to that Dru Hill sound that we all loved because there’s no one really out right now with that sound” says Sire.
Cleph the Cosigner whose real name is Muhammad Rashid was raised in Fort Greene Brooklyn for most of his life. “Living in Brooklyn was no walk in the park. I needed to turn to something that Fort Greene wasn’t offering at the time. My savior from the streets was music. Day after day I listened to my favorite artist on the radio. At the time I was very unknowledgeable about the great gift I had and insisted on sounding like or mimicking the artists on the radio. After a while I realized that I had a gift and with much practice I revealed to myself and others that I can sing. When I began singing, DRU HILL was my biggest inspiration that I admired most. Their popular song “WERE NOT MAKING LOVE” quickly persuaded me that this is the dream I wanted to chase” says Cleph.
Sire related and quickly turned to underground smash hit producers “The Composers” G-Nius & DJ Codeman out of Ft. Lauderdale Florida to produce a hot track. He then turned to Will “Sounskeezy” Villalona of One Mind Production for the engineering, mixing and vocal production at Sound Lab Recording Studio’s out in Patterson New Jersey. The outcome…HOTNESS!!! “I think the music industry slept on Cleph but he’s with Really Hot Music now and “I Can Treat You Better” show’s how talented he really is.
“I Can Treat You Better” will be available on I-Tunes, Amazon, Rhapsody and all other download sites after October 27, 2008 but can be heard at www.reallyhotmusic.com, www.myspace.com/reallyhotmusic and www.sonicbids.com/reallyhotmusic.
For all inquires and music single request please contact:
Tony Milian | Publicist
Really Hot Music, Inc.
8306 Mills Drive
Suite 441
Miami, FL 33183
(305) 433-8074
(305) 434-8692 fax
Email: publicist@reallyhotmusic.com
Visit Us At:
www.reallyhotmusic.com
www.myspace.com/reallyhotmusic
- PRWEBNEWS
Discography
I Can Treat You Better Featuring Cleph the Cosigner & Sire
Bout My Money Featuring Sire & Lil Wayne
Like My Swag Featuring Sire
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Bio
It began like most things begin...with a thought! How can we market our artist and get their music heard faster? How can we make hit records and bring our artist fame and fortune over night? How do we move away from the traditional management and recording label mentality that keeps an artist waiting years to be discovered or released? Lots of questions...but only one answer...HOT SINGLES!!!
For years the music industry has been muffled with LP's that have 3 or 4 strong songs and the rest fillers. Those 3 or 4 songs are usually what you hear on radio rotation. Really Hot Music only creates singles from talented artist and focuses only on radio rotation type songs.
As a true leader, Artist, Founder and CEO Anthony "Sire" Martinez creates the bar for all Really Hot Music artist by putting out and featuring in the first five (5) singles that Really Hot Music will make available to the public. "I think that if you're going to be the CEO and sit across the table from artist signed to your label you never want to have that conversation of telling an artist what you need from them and have them look at you as if you don't know what an artist has to go through to create a smash hit" says Sire. "I don't just bring the business relationships and strategy to Really Hot Music, I want to be the one to set the bar and have Really Hot Music artist do better than the bar that has been set."
In addition, Really Hot Music has become the home for talented unsigned artist who find it difficult to get signed by other labels. The industry has demanded that upcoming artist become self sufficient and create their own music, create their own buzz and show the labels that they already have a following. Labels as well require that artist already have their album pretty much done before being picked up by the label. Although this philosophy helps the labels manage artist development cost tremendously, it also has become a deterrent for artist to be heard. This has created an opportunity for Really Hot Music to sign the most talented unsigned artist in the world to release Hot Smash Hit Singles!!!
Welcome to Really Hot Music!!!
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