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Cleveland, Ohio, United States | INDIE

Cleveland, Ohio, United States | INDIE
Band Hip Hop Pop




"Sir Nominated For Best Lyricist At The Ohio Hip Hop Awards"

CEO Aviana has not stopped with the development of the newest urban entertainment magazine INTRO. Recently she has signed her first recording artist SIR. SIR is part of the Cleveland record label Rulership Entertainment. Sir was one of the first Cleveland artists to be featured in INTRO. Impressed by his lyrical skills she agreed to manage the up and coming rapper. Since then SIR has signed a contract with local producers The Blackheads to co-produce his sophomore album.
Formerly Vinom artist Sir Evans (real name) is no new kid to the underground rap scene and no slouch on the microphone. In the past SIR has performed with Paul Wall, Jim Jones, Lil’ Webbie and D-Block to name a few. With his Mideast driven delivery and arsenal of rap approaches, its no wonder SIR is also known as “The Investment.” SIR brings an uplifting vibe to listeners with his music in which he portrays the playboy lifestyle of the big, rich and famous. This picture is well painted on songs like; “What’s it all about” and the single “Keep it moving” (Campaign Volume 1). Armed with two major sounds combined in one, SIR also taps into his Midwest sound like never before. On tracks such as "Take a picture" and "Microsoft"(Campaign Volume 1) he switches gears midway through to speeds only Twista himself could keep up with.
Along with Aviana, SIR is also a nominee for the 2007 OHIO HIP HOP AWARDS. SIR had been nominated for best Lyricist and best mixtape. In 2006 SIR and his label Rulership Entertainment won for best live performance and best mixtape at the OHIO HIP HOP AWARDS. SIR has been touring with Cleveland DJ Jack Da Ripper on his college tour. You can also find SIR’s new single “Million Dollar Baby” on the new mixtape “We Hold The Cards” hosted by Australian DJ Fusion and the DJ Quest95 mixtape “Eternal Hip Hop”. He has been featured on internet radio stations and featured on various websites. SIR who trademarks the majority of his songs with a “Salute!” has a style in which right now is done best by him. Vinom who was formerly compared to as the next Twista, Jay-Z or Camron of Diplomat Records, SIR is now being compared to just and only that…SIR. - PRLog

"Local Beat"

Sir Evans, hip-hop
Hometown: Cleveland
Years performing: six
With a self-described "Mid-East" style, which combines the bounce of Midwest rap with the vocabulary of East Coast hip-hop, Sir Evans has been turning heads with his latest release and Ohio Hip-Hop Award-winning mix tape "The Campaign." Evans said the 27-track CD, which so far has sold over 2,000 copies throughout Ohio, Kentucky and Georgia, is carrying on in the tradition of Cleveland rapper Reggie "Thank God" Brown. Together, they were under the Rulership Entertainment label. "I'm like the spokesman of the Midwest," said Evans. "Rap is like CNN and right now, we're broadcasting to our neighborhoods. It's more of a street approach, so we just let them know what the party scene is looking like and what the streets are looking like. Everybody is hustling something, whether it's legal – 9 to 5 – or in the streets. It's like hustle city." Evans, along with State of Mind, Free Agents, Team Tuck, Zelekahn, C-Level Records and more, will be performing a special New Year's Eve date. The action begins at 11 p.m. Sunday at Peabody's, 2083 East 21st St., Cleveland. Tickets are $12. Call 216-776-9999. - John Benson (Plain Dealer)

"Dead Poets Society"

Fledgling hip-hop label, Rulership Entertainment. Though it often left his young family home alone, the work was paying off. Rulership's army of MCs was slowly building a following among local hip-hop fans. The label was throwing regular parties at Club RP's in Brooklyn, and people were starting to show up in force, dancing their asses off to the bass-driven, punch-line-heavy party music. The guys were moving some mixtapes too, especially in the West Side neighborhoods near Berea, where they had grown up.

Brown, a 25-year-old MC who rapped under the name ThankGod, was the label's kingpin. His boundless energy and ruthless lyrics set him apart from Rulership's other MCs -- brash young rappers who rhymed about lives spent in search of better ones. There are scores of these men in Cleveland. Few make names for themselves, and Rulership still had a way to go. But some of Cleveland's most respected MCs say ThankGod and his friends were on their way.

"They were building a movement and they were gaining a fan base . . .," says Cleveland's MC Siege, a veteran of the popular 12 Monkeys rap crew. "They were doing it themselves, and they were being themselves. They were creating their own identity." - Joe P. Tone (Scene Magazine)


The 8th Day (EP) 2005
The Campaign: (Mixtape) 2007

Take A Picture: 2006 (Single)

Back From The Future: (Mixtape) 2008
I Am Cleveland: (Mixtape) 2008/2009
Aviation University (Mixtape) 2009
The SIRreal Life: (Mixtape) 2010

Like A Player: 2012 (Current single getting airplay in the Midwest region)



The concepts and history behind SIR’s music is what sets him above the competition; he is a genuine jack of all trades. His style can be compared to those such as Jay-z, Twista, Kanye West and intensity similar to that of Lil Wayne. Coming from the rough city of Cleveland, Ohio, Sir Evans found himself entangled in the street life after graduating high school. Sir Evans next move is what separated his path from many others to come before him and would change his life forever. He enrolled in Bowling Green State University in pursuit of his college education. Evans felt obligated to get his college degree for his mother, who always preached about higher education to him and his siblings.

This experience proved to not only be helpful for him as a back up plan, but college life enhanced his artistic creativity. SIR began to work harder on his music than he had prior to enrolling. His first year at BGSU (2009) SIR released “I Am Cleveland” in February and “Aviation University” in April. The two mixtapes showed his progression and growth from an inner city statistic to an educated hustler who still had ambition and dreams that were bigger than the classroom.

Lost in direction, Sir turned to his music for guidance. The pain, the struggle and the triumphs were all being channeled into his music. One thing that can be felt in his music is the emotion. Sir provides this in every song that he releases, catering his music to not just anyone but to everyone. Everyone who has ever lost something in life, and has had the courage to strive for more, Sir is their spokesman. Sir creates a sound that is catered to those people who have witnessed nightmares but are not afraid to get closer to their dreams. Welcome to the Sirreal Life, where the purpose is not to live reality but to create and define reality.

SIR is no stranger to the studio or the booth. He currently has six solo endeavors available and two collaborative mixtapes which collectively have earned him Ohio Hip Hop Awards for best live performance, mix tape of the year and nominations for categories such as Best new artist and lyricist of the year.

SIR has performed with artist such as Rick Ross, Machine Gun Kelly, Dem Franchise Boyz, D4L, G-Unit, Camron, Diplomats, Mike Jones, Paul Wall, LOX, Fabolous and more!