Stir Crazy
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Stir Crazy


Band Hip Hop Metal


This band has not uploaded any videos
This band has not uploaded any videos



"Cassette Tape - A Useless, Outdated Format or a Reason to Buy?"

arlier today I spoke about Apple’s “reason to buy” fail, now I’m going to show you “reason to buy” done well. It comes from a indie rap group that consists of Dood Computer and Stir Crazy and there new album “Penny Dreadfuls”.

The group have released their new album on cassette which is available for $6, you also get a download card so if you want it on your mp3 player you can.

A lot of you are probably thinking; “what good is a cassette? I haven’t seen a cassette player in years”. Well that may be true, but the cassette isn’t there to be played, it’s there as a piece of memorabilia to encourage people to buy the album. Dood Computer and Stir Crazy have made flyers and a video promoting the cassette tape, it’s different, it’s fun and it grabs your attention. I haven’t ever heard of the band before, but I would assume they have quite a niche following that would appreciate this kind of humor.

I think it’s a great idea and executed very well!!!!


"Standing out (and selling records) in a downshifting record industry"

Taking a bit of a break from the normal designer/illustrator/writer/programmer, I would like to discuss a really creative and out of the box guerrilla marketing tactic being utilized by a hiphop group. I stumbled across an article earlier today that stood out to me and I knew that I had to share it with my readers here to show you just exactly how out of the box you can think while still selling items and making a name for yourself at the same time.

Dood Computer and Stir Crazy are two hiphop artists from New York and Detroit who got together and put together a project titled Penny Dreadfuls. The beauty of the project is not the style of their music or the quality of the lyrics, but this:
They put the album out as a cassette tape with a free download coupon inside of it.

In a day where the music industry is downsizing everything and focusing on itunes records instead of putting out an album worth buying, Dood Computer and Stir Crazy took it back to the age of Cassette tapes. But why is this a good idea?

People love retro items and love the ‘old school’ feel that a cassette tape gives. The target demographic will see this as a middle finger to the music industry, the ‘big wig’ execs and the direction that music is going now and will eat it up in the process. But they make the intelligent move of not just putting the $6.00 tape up for sale – they also give a coupon inside that allows you to download the album for free.

So, instead of just putting the album for free on their website (or charging the $6.00 to download it) they’re giving the buyer a piece of memorabilia that they can keep with them forever while also giving them the option to download it and put it in their ipods/mp3 players.

I did a bit of searching and found that getting 250 cassette’s printed up from a printing company can range anywhere from $250-$400 depending on the duplication process and extra items you’re after. So, if they’re spending $1.00 per cassette and selling for $5.00 profit – they’re making a killing on a product that most people would have otherwise just downloaded and forgot about.
Another piece of their marketing

Below is a video they put together with stop motion photography, which adds to their marketing campaign. The style of the video and the items inside the video are perfect (again) for their target demographic. I give these guys 2 thumbs up for the creativity they show here and wish them the utmost success. I’ve not heard of them before today, but I am a fan. -


Still working on that hot first release.



Super-producer Stir Crazy has stamped his imprint on the music scene since 2003. His production has helped create career defining hits for artists such as Potluck, D12, Bizzy Bone, Toxsick, Kamal, Tre LB, SOL, T.O.N.Ez, The Insane Clown Posse and many others. Respected beyond the genres of hip hop and urban music, Stir Crazy, has also been sought by superstars and underground legends whose music needs a new edge.

Born Jesse Elliott in Detroit, Michigan on December 23, 1986, Stir Crazy has had many reincarnations– from a partnership in the label Super Phat Productions, and involved in a super group which consists of Dood Computer (of Doom Fist) and Himself.

Chop Shops smash hit single ‘Heart”, and Kamal’s debut cd Certified produced by Stir Crazy, introduced a unique style that defined the new wave of music in the years too come. Hip Hop and R&B with crazy effects held together by complex drum patterns. Death B4 Dishoner a group consiting of Lokey, T.O.N.Ez and Stir Crazy proved Stir Crazy could step out his normal boundrys and do heavy metal and rock production.

Recently he has helped form and in a music group with Dood Computer from Albany, New York and about to release there new upcoming album. The reason this album is getting so much attention is because of the marketing. It is coming out on cassette tape only.

Stir Crazys sound is unexplainable, and meant to be listened to, not read….

His partnership with fellow producer Tre LB, has spanned the untouchable label Super Phat Productions, and there trademark sound has spawned numerous imitators in the Detroit area. Still known as the originators of the new wave of Detroit sound when it comes to hip hop and R&B music.

Along the way he built a impressive arsenal of studio equipment, and worked/works at many studios in Detroit where he does most of his production. He regularly travels between his home studio and other studios around the area and other states working on many projects.

Stir Crazy’s genre breaking has changed music today and he takes pride in his success at staying ahead of the game with his experimentation and originality. Hard working and confident, his goal is to always stay ten steps ahead of the competitors while making fans not only hear but ‘feel’ music.

One thing Stir Crazy has on his side, other than incredible talent, is visibility. He has been featured on numerous websites as well as print.. He has been seen on several DVD’s, and he has a role ina feature film, Zombie Prom.. Then there are his numerous other appearances and accomplishments. He was named producer of the year by Juggalo News by voting of fans. The acknowledgment came as a surprise, he got a message that he was going to be featured, and there he was, without having to submit anything about himself. The word is out!

“You can accomplish any dream or goals in life, with hard work and confidence” says the dedicated Stir Crazy. Innovator of sound which continues to set new standards, while always expanding his musical palette.

STIR CRAZY Music Production!

High quality and affordable music production and recording!!!!!!!!!

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