The Reason
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The Reason

Savannah, Georgia, United States | SELF

Savannah, Georgia, United States | SELF
Band Hip Hop R&B


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What's the Reason Vol. 1 - 2008
What's the Reason - 2009
Liquor On Sunday - 2010
Voice of Reason Vol. 2 - 2011



Mixing witty punchlines with street knowledge and real talk, Reason is no stranger to what made rap great, and it’s no surprise to him that his style has drawn comparisons to T.I. and Young Dro, among others. What separates him from the pack hungry rappers trying to make it in the game is his versatility – he can write a club anthem and then turn around and lace something introspective and make it look easy.

Since the murder of Camouflage, an influence on every rapper to try and rise above the streets of Savannah, Georgia in the last 10 years, there has been plenty who said they were going to put the city on their shoulders.
Few, if any, have come as close as Reason. Having flooded the streets with mixtapes over the past four years, from The Voice of Reason in 2007 up through 2010’s Liquor on Sunday, Reason and the team from Hevy Traffick Entertainment broke out to start taking over the South.

They put in work the old school way, by heading out to mom---and---pop record stores across the South, putting albums in people’s hands and doing shows. He’s hit stages in Houston, Atlanta, Jacksonville, Charleston, Charlotte, Miami and of course Savannah. The fans he’s made along the way have definitely shown him some love too.

Reason’s new single “Mirror, Mirror” has been the most requested track on Savannah’s top Hip Hop and R&B station 94.1 The Beat’s C---Port Showcase. He was the only non--Atlanta act to place in the top 3 of V---103 FM’s “Next Star on the Rise,” which was sponsored by the radio station and Grand Hustle. According to artist download charts at, Reason’s “Mirror, Mirror” debuted at #34, the only unsigned artist in the Top 100, and topping out tracks by Drake, Diddy and other industry heavyweights.