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videoing

Austin, Texas, United States | Established. Jan 01, 2011 | SELF

Austin, Texas, United States | SELF
Established on Jan, 2011
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"This is excellent. Totally, hands-round-throat, Monet excellent."

Here are five artists this song by videoing remind me of (and this isn’t to their detriment, far from it):

•Muscles Of Joy – because they understand about the necessity of elasticity and invention and space and dub
•The Birthday Party – for the sparse but exceedingly effective use of guitar
•Ill Ease – because silence is a rhythm too (not so upfront, though: way more menacing)
•Yoko Ono – five degrees of separation, right? And everything comes back to Yoko
•This Heat – for the analogue electronica, or something (and can I just throw in a mention of Les Georges Leningrad or Vivien Goldman here: again, it’s the sardonic and literate vocals, the intimation of the silences, the jazz-flecked cadences, the fluidity and barely-hidden anger)
Elements, not steals.

This is excellent. Totally, hands-round-throat, Monet excellent.

- Collapse Board


"This is excellent. Totally, hands-round-throat, Monet excellent."

Here are five artists this song by videoing remind me of (and this isn’t to their detriment, far from it):

•Muscles Of Joy – because they understand about the necessity of elasticity and invention and space and dub
•The Birthday Party – for the sparse but exceedingly effective use of guitar
•Ill Ease – because silence is a rhythm too (not so upfront, though: way more menacing)
•Yoko Ono – five degrees of separation, right? And everything comes back to Yoko
•This Heat – for the analogue electronica, or something (and can I just throw in a mention of Les Georges Leningrad or Vivien Goldman here: again, it’s the sardonic and literate vocals, the intimation of the silences, the jazz-flecked cadences, the fluidity and barely-hidden anger)
Elements, not steals.

This is excellent. Totally, hands-round-throat, Monet excellent.

- Collapse Board


"Reader LP Review"

On incredibly rare occasion, I come across music that strikes me as both genuinely authentic and completely unique. That sensation has never been stronger than when I put on Reader LP, the debut record from an Austin, TX music project called Videoing. The trio behind Videoing all seem to be multimedia artists with no reservations or fear in regards to experimentation. Reader LP is one of the most chaotic, bleak, and aggressive listening experiences I’ve ever had. Yet they inject the proceedings with so many unique elements that it continuously keeps me on-edge as I return to it each time. There’s a certain sense of mystery here that elevates the intrigue aspect and punctuates the sense that this is something completely new. While not every song is a great one, they piece together well enough to make this an outstanding release that’s worth a lot of investment.

- Pop Matters


"Reader LP Review"

On incredibly rare occasion, I come across music that strikes me as both genuinely authentic and completely unique. That sensation has never been stronger than when I put on Reader LP, the debut record from an Austin, TX music project called Videoing. The trio behind Videoing all seem to be multimedia artists with no reservations or fear in regards to experimentation. Reader LP is one of the most chaotic, bleak, and aggressive listening experiences I’ve ever had. Yet they inject the proceedings with so many unique elements that it continuously keeps me on-edge as I return to it each time. There’s a certain sense of mystery here that elevates the intrigue aspect and punctuates the sense that this is something completely new. While not every song is a great one, they piece together well enough to make this an outstanding release that’s worth a lot of investment.

- Pop Matters


"videoing is the real deal"

Can the internet music web logs please stop posting Fleetwood Mac covers? It’s an unbecoming trend. MP3 sites should be turning inside out on themselves with excitement over the mp3s that have been kicking around from the new, subtly wicked tracks of Videoing. Videoing hails from Austin Texas and features two thirds of the original members of fallen post-conceptual-dudes Single Frame. The abstract lyrics, the emphatic analog beats and the sloppy precision of the fuzzy guitar solos of Single Frame are all back and are now accompanied by the addition to the spacey snyths and soaring vocals of the third piece of the Videoing puzzle – Jen Bradley.

Videoing is one of those bands that cares about what they are doing. This isn’t just a group that really liked Ozma or whoever, learned some covers and then got a break because their dads own a PR firm or whatever. This is the real deal. Music with integrity and art behind it. Music with a vision. Music that is actually easier to Google than you might think.

PartyEnds has talked about frontman Adreon Henry before on these pages via the conceptual janitor rap project CUSTODIAN and last year’s art show that took place in an abandoned corner store E-Z Egos and Effigies. The dude is constantly outputting interesting and forward-thinking work and to my knowledge he has never covered a Stevie Nicks song.

Here are two songs that you will love from Videoing. Their initial offering – the READER LP comes out today and there is a big release party at the Mohawk in Austin on July 20th.

- Party Ends


"videoing is the real deal"

Can the internet music web logs please stop posting Fleetwood Mac covers? It’s an unbecoming trend. MP3 sites should be turning inside out on themselves with excitement over the mp3s that have been kicking around from the new, subtly wicked tracks of Videoing. Videoing hails from Austin Texas and features two thirds of the original members of fallen post-conceptual-dudes Single Frame. The abstract lyrics, the emphatic analog beats and the sloppy precision of the fuzzy guitar solos of Single Frame are all back and are now accompanied by the addition to the spacey snyths and soaring vocals of the third piece of the Videoing puzzle – Jen Bradley.

Videoing is one of those bands that cares about what they are doing. This isn’t just a group that really liked Ozma or whoever, learned some covers and then got a break because their dads own a PR firm or whatever. This is the real deal. Music with integrity and art behind it. Music with a vision. Music that is actually easier to Google than you might think.

PartyEnds has talked about frontman Adreon Henry before on these pages via the conceptual janitor rap project CUSTODIAN and last year’s art show that took place in an abandoned corner store E-Z Egos and Effigies. The dude is constantly outputting interesting and forward-thinking work and to my knowledge he has never covered a Stevie Nicks song.

Here are two songs that you will love from Videoing. Their initial offering – the READER LP comes out today and there is a big release party at the Mohawk in Austin on July 20th.

- Party Ends


"Best New Music Releases, Week of July 10th – Dirty Projectors, Twin Shadow, Mission of Burma, Videoing, Deleted Scenes"

Band to Watch, Austin’s Gritty Videoing, Drops Debut
The new Austin music project, Videoing, blends hi-tech industrial with lo-fi cogs, gears, and whistles, to produce a sound that is dark and driving, gritty and grinding. “Night Watch” is all of those things and one of the best singles released this month. The haunting, grimy grit of “Night Watch” lightens a bit with a pronounced uptempo beat, a melodic synth jam infusion, as well as a shifting and disorienting aspect that demonstrates the band’s impressive songwriting and recording skills.

Videoing’s debut album, Reader LP, pricks the ears of unsuspecting listeners, and the audiophile community at large. The band sent three tracks to post; two are posted below as a double-shot; the third, “Crimson Waves” will be Monday’s Song of the Day. Plus, they’re on our Band to Watch list.

- indie rock cafe


"Best New Music Releases, Week of July 10th – Dirty Projectors, Twin Shadow, Mission of Burma, Videoing, Deleted Scenes"

Band to Watch, Austin’s Gritty Videoing, Drops Debut
The new Austin music project, Videoing, blends hi-tech industrial with lo-fi cogs, gears, and whistles, to produce a sound that is dark and driving, gritty and grinding. “Night Watch” is all of those things and one of the best singles released this month. The haunting, grimy grit of “Night Watch” lightens a bit with a pronounced uptempo beat, a melodic synth jam infusion, as well as a shifting and disorienting aspect that demonstrates the band’s impressive songwriting and recording skills.

Videoing’s debut album, Reader LP, pricks the ears of unsuspecting listeners, and the audiophile community at large. The band sent three tracks to post; two are posted below as a double-shot; the third, “Crimson Waves” will be Monday’s Song of the Day. Plus, they’re on our Band to Watch list.

- indie rock cafe


"Film At 11: Videoing"

What is the “Crimson Wave” Videoing sings about in this song? The video tells you. After you watch this beautiful redhead bury someone alive, then violently finish the job, you have to know the answer is blood. “Crimson Wave,” off Reader LP (Slack Electric), is a powerful, guitar-driven jam with a creepy visual accompaniment worth four minutes of your day. - Magnet


"Film At 11: Videoing"

What is the “Crimson Wave” Videoing sings about in this song? The video tells you. After you watch this beautiful redhead bury someone alive, then violently finish the job, you have to know the answer is blood. “Crimson Wave,” off Reader LP (Slack Electric), is a powerful, guitar-driven jam with a creepy visual accompaniment worth four minutes of your day. - Magnet


"Austin's Videoing Release Debut Album"

Austin, Texas is home to many many many different kinds of bands - so it's no surprise that there's on like Videoing - which mixes art with all different types of musics to create soundscapes for the lucky listener.

The band, which was birthed out of a long history of mash ups and punk/rap performance art, is high-tech and lo-fi at the same time (explain that, internet!). Actually, it's probably best to just listen for yourself. If you must have one of those catch all distinctions, I think fans of Glass Candy, Sunset Rubdown and the Cure would probably dig this band. Don't quote me though...

The new album, Reader, is available on Slack Electric. The band made a ton of videos for the new album (hence the name Videoing, perhaps?) and you can find them here.

- Loud Locker


"Austin's Videoing Release Debut Album"

Austin, Texas is home to many many many different kinds of bands - so it's no surprise that there's on like Videoing - which mixes art with all different types of musics to create soundscapes for the lucky listener.

The band, which was birthed out of a long history of mash ups and punk/rap performance art, is high-tech and lo-fi at the same time (explain that, internet!). Actually, it's probably best to just listen for yourself. If you must have one of those catch all distinctions, I think fans of Glass Candy, Sunset Rubdown and the Cure would probably dig this band. Don't quote me though...

The new album, Reader, is available on Slack Electric. The band made a ton of videos for the new album (hence the name Videoing, perhaps?) and you can find them here.

- Loud Locker


"videoing - drivers river"

The heat can do strange things to a person and exacerbate our highest highs and greatest fears, and chances are if you live in the continental United States you learned that first hand during the last ten days. The band Videoing (whom we introduced you to last week) knows a thing or two about the heat, hailing from the summer cauldron known as Austin, Texas. They also know a thing or two about writing songs and releasing records, as their debut full-length Reader LP is set to be released to the world tomorrow via Slack Electric. The band has already put out videos for their songs “Crimson Wave” and “Night Watch” (which you can listen to HERE) in the last few months, and now just prior to the album’s release they’re unleashing their third on the world. Directed by Erich Pelletier, the video for their song “Driver’s River” is a slightly twisted exercise in subtly executed surrealism drenched in shades of grey. It was inspired by the famed experimental short film “Meshes of the Afternoon” by Maya Deren and Alexander Hammid, borrowing a lot of the films psychological symbolism and re-appropriating it for singer Jen Bradley’s dream sequence. Concrete, graffiti laden labyrinths and mysterious, faceless hooded figures might not pepper your nightmares, but the symbolic intrigue works well with song that they’re paired with. Featuring chugging, chiming guitars and driving, high-hat heavy percussion that lead a sonic attack that also features keyboard mashing synth flashes, “Driver’s River” is complex without being burdening to it’s listeners.

So what does all of this have to do with the heat? Not much I suppose, except that you could make the argument that “Driver’s River” is the aural representation of what your brain does when the temperature rises above triple digits. And that makes for some intriguing listening.

- Striker Bill


"videoing - drivers river"

The heat can do strange things to a person and exacerbate our highest highs and greatest fears, and chances are if you live in the continental United States you learned that first hand during the last ten days. The band Videoing (whom we introduced you to last week) knows a thing or two about the heat, hailing from the summer cauldron known as Austin, Texas. They also know a thing or two about writing songs and releasing records, as their debut full-length Reader LP is set to be released to the world tomorrow via Slack Electric. The band has already put out videos for their songs “Crimson Wave” and “Night Watch” (which you can listen to HERE) in the last few months, and now just prior to the album’s release they’re unleashing their third on the world. Directed by Erich Pelletier, the video for their song “Driver’s River” is a slightly twisted exercise in subtly executed surrealism drenched in shades of grey. It was inspired by the famed experimental short film “Meshes of the Afternoon” by Maya Deren and Alexander Hammid, borrowing a lot of the films psychological symbolism and re-appropriating it for singer Jen Bradley’s dream sequence. Concrete, graffiti laden labyrinths and mysterious, faceless hooded figures might not pepper your nightmares, but the symbolic intrigue works well with song that they’re paired with. Featuring chugging, chiming guitars and driving, high-hat heavy percussion that lead a sonic attack that also features keyboard mashing synth flashes, “Driver’s River” is complex without being burdening to it’s listeners.

So what does all of this have to do with the heat? Not much I suppose, except that you could make the argument that “Driver’s River” is the aural representation of what your brain does when the temperature rises above triple digits. And that makes for some intriguing listening.

- Striker Bill


"Videoing, Reader LP (Videoing Sound)"

Austin’s Videoing shows off their love for the old skool, and some tinny percussion, sounding a bit like Chrome-lite early on, with some cool, spacey, ethereal vocals on “Crimson Wave.” Some of it also sounds like early Ultravox (circa Ha Ha Ha). “Driver’s River” is minimalistic with trilling keyboards and vibrating vocals, and that’s sort of emblematic of what they do best. It’s mechanical but can also be catchy as heck, though the production is a bit thin in some places. Interesting packaging, with a cardboard sleeve inside a transparent zip-locked plastic cover.

- Impose Magazine


"Videoing Reader LP Review"

It’s electronic, it’s punk, it’s rock. It’s ragged, it’s tight. That’s about as close to pigeonholing Austin, TX-based Adreon Henry’s latest music project as I can get. Whether you hate, love, or are ambivalent about creative types who seem as busy as a many-armed Hindu goddess, Henry could be a poster child for the type. Per his bio, “Adreon Henry has spent the last decade developing a long list of successful music, art, and mixed media projects including the ‘00s art/electro/post-punk trio Single Frame, spin and mashup masters Car Stereo Wars, and rap/punk/performance art troupe Custodian. Recent art projects range from the opening of E-Z Egos and Effigies, an Austin Convenience store dedicated to the sale of online personas and accompanying vinyl paintings, to a residency to develop pieces for the Albuquerque Film Festival in honor of actor Dean Stockwell…” And Videoing is, in no way, a throwaway: The trio’s emitting exciting, stimulating sounds. Jen Bradley brings a Flying Lizard/Sonic Youth cool to the tracks where she adds her vocals in addition to the keyboards and violin she adds to others. Brendan Reilly contributes vocals, guitars, and bass. Henry’s drumming has a lot to do with why it all works; adding another voice with fierce, varied dynamics. He also sings and plays keyboards. At its best, Videoing swims in a sea with White Noise Sound, Delta 5, Gumball, Sonic Youth, and Robert Smith (if not, necessarily, the Cure). It’s at its best a lot, although“Dignity (d),” “You’re Over,” and “Under the I,” and “Crimson Wave” are on my personal Faves list. A limited edition of the physical edition of the album, featuring Henry’s design and silk screening, can be found on the Slack Electric site: www.slackelectric.com - Punk Globe


"Videoing Reader LP Review"

It’s electronic, it’s punk, it’s rock. It’s ragged, it’s tight. That’s about as close to pigeonholing Austin, TX-based Adreon Henry’s latest music project as I can get. Whether you hate, love, or are ambivalent about creative types who seem as busy as a many-armed Hindu goddess, Henry could be a poster child for the type. Per his bio, “Adreon Henry has spent the last decade developing a long list of successful music, art, and mixed media projects including the ‘00s art/electro/post-punk trio Single Frame, spin and mashup masters Car Stereo Wars, and rap/punk/performance art troupe Custodian. Recent art projects range from the opening of E-Z Egos and Effigies, an Austin Convenience store dedicated to the sale of online personas and accompanying vinyl paintings, to a residency to develop pieces for the Albuquerque Film Festival in honor of actor Dean Stockwell…” And Videoing is, in no way, a throwaway: The trio’s emitting exciting, stimulating sounds. Jen Bradley brings a Flying Lizard/Sonic Youth cool to the tracks where she adds her vocals in addition to the keyboards and violin she adds to others. Brendan Reilly contributes vocals, guitars, and bass. Henry’s drumming has a lot to do with why it all works; adding another voice with fierce, varied dynamics. He also sings and plays keyboards. At its best, Videoing swims in a sea with White Noise Sound, Delta 5, Gumball, Sonic Youth, and Robert Smith (if not, necessarily, the Cure). It’s at its best a lot, although“Dignity (d),” “You’re Over,” and “Under the I,” and “Crimson Wave” are on my personal Faves list. A limited edition of the physical edition of the album, featuring Henry’s design and silk screening, can be found on the Slack Electric site: www.slackelectric.com - Punk Globe


"Austin trio Videoing cover a lot of indie ground on their debut Reader LP."

It is always good to get off the major indie grid sometimes and give a band like Videoing a chance. The Austin, Texas trio lead by Adreon Henry has a large resume that spans over the last decade that includes the electro/post-punk band Single Frame, spin and mash-up group Car Stereo Wars and a rap/punk/performance art troop that went by Custodian. Videoing relies on that experience and combines little elements from their collective past which includes lo-fi, synthesizers, fuzzed bass, straight forward guitar, half spoken and half sung vocals plus a male/female rotating lead. That seems like a lot packed into a debut but Videoing shape it all into one entertaining listen.

The textures that build within the Reader LP is what makes the record stand out. The buzzing that blends with the beat in the beginning of "Night Watch" while spoken words from Jen Bradley unite the sounds and give the track a cool and sinister vibe while "Disguised" is a spastic rocker that has lo-fi shout outs and a grooving guitar beat that works right into the bands strengths.

Videoing still have work to do but the Reader LP highlights their confidence in being a bit outside the indie norms. It is nothing for the group to switch musical directions right in the middle of a track like how "Shadow Repair" has a buried male vocal guiding it along almost overtaken by the drums before the song lets Jen hum out an independent chorus that soars well above the keys and a softer drum before diving right back under. Not sure how much exposure Videoing will get but if you are looking for something that is truly an indie listen give the band a chance as I am sure at some point they will venture into a genre you really like.

Key Tracks: "Crimson Wave", "Night Watch", "Disguised" - The Fire Note


"Album Review: Reader LP"

Hailing from Austin, TX Videoing “mixes hi-tech intentions with lo-fi cogs, gears and whistles, offering up a sound meant to be unique but familiar, gritty but smooth, driving but calm (in a crazy sort of way)” and their debut record Reader LP is one of the most unique things I have ever heard. Trying to describe this record is nearly impossible. There are elements of indie rock and noise pop mixed with post punk and sounds from what sounds like random pieces of metal and glass. One thing is certain, Videoing is definitely doing their part to help keep Austin weird. - Oklahoma Lefty


"Album Review: Reader LP"

Hailing from Austin, TX Videoing “mixes hi-tech intentions with lo-fi cogs, gears and whistles, offering up a sound meant to be unique but familiar, gritty but smooth, driving but calm (in a crazy sort of way)” and their debut record Reader LP is one of the most unique things I have ever heard. Trying to describe this record is nearly impossible. There are elements of indie rock and noise pop mixed with post punk and sounds from what sounds like random pieces of metal and glass. One thing is certain, Videoing is definitely doing their part to help keep Austin weird. - Oklahoma Lefty


"Videoing Live at the Mohawk"

Videoing is one of those projects best experienced live, which isn’t surprising considering Adreon Henry’s emphasis on art and visual stimulus. We highly recommend reading this post to deepen your knowledge of Henry’s past projects and work. For our purposes here, you may remember Car Stereo Wars or Custodian, his previous musical projects.

Before beginning their set at the Mohawk a couple of weeks ago, the group draped plastic bags around the front of the stage. The décor may have been a nod to their recent video that involved a buried body that comes back to life, or maybe an embodiment of the surgical, synth-based pop that invokes the darkness and dance sensibilities of New Order or Depeche Mode. Henry and collaborator Jen Bradly are both powerful onstage, belting out lines into microphones with abandon. The band’s live performance also provides the best experience of their deep bass and blaring dance synths.

Of course, the trio, which also consists of long time collaborator Brendan Reilly, makes good use of video feeds and swirling light and design. Undoubtedly, Henry is an artist in search of a particular aesthetic and visual appeal. The Reader LP is out now via Slack Electric and contains the recorded versions of this effort. However, we suggest Videoing’s live show as the best way to experience the work of Adreon Henry. Keep your eyes open for the announcement of their next show. [Edit: In fact, we have learned that the band was added to a bill with The Dig, this Saturday 8/4 at the Mohawk.] - Pop Press International


"Videoing – Night Watch"

This group is from Texas. I’ve enthused my love for music from there before, so I won’t go into it, but Night Watch is deliriously creepy. It sneaks up on you with these hard hitting beats, and then the foggy sounds dominate which is approximately when the shivers start. After a bit the female voice kicks in and you’re spooked for life. Hyperbole? I think not. This isn’t just music for things that bump in the night but it embodies all that.

- Stagedive Malta


"MOKB Video Premiere : Videoing : Night Watch"

Videoing crawled from the wreckage of Single Frame, a turn of the century visualcentric post-punk trio that received plenty of bloglove back in the flat earth days of the interweb. The new unit finds multi-media artist Adreon Henry reuniting with Single Frame co-founder, Brendan Reilly, and enlisting the vox styling of Jen Bradley to create a musical triangulation of Blondie’s pop sensibilities, Nine Inch Nails’ dystopian atmospherics and No Waves’ “fuck all” histrionics. - My Old Kentucky Blog


Discography

Still working on that hot first release.

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Bio

"This is excellent. Totally, hands round throat, Monet excellent!" -Collapse Board

Videoing mashes the musical tweaks, spastic drums / synth, sonic oddities and dirty boot guitar of Adreon Henry and Brendan Reilly (ex-Single Frame (Ashtray)). Free flow electrodance takes on punk / math / psych backed with fuzz and thump surgical sampling and fronted by the Polly Jean vocal stylings of multi-media artist, Jen Bradley.

Videoing washed off SXSWathon 2013 with a sound-concept-setup reinvention, recruitment as a Red Bull Sound Select featured artist, and appearances with Tobacco, !!!, Royal Bangs, The Dig, Bauuer, and on. In off hours, Videoing currently masterminds a 6-song, 1-song concept, studio project slated for April '14 release as both chapters and a book.

Henry and Reilly released 4 very kindly acclaimed albums as Single Frame (Ashtray (sometimes)) in the '00s. Following Single Frame, Henry founded spin / mashup masters Car Stereo Wars and teamed with Bradley to conceptualize CUSTODIAN. Part punk-rap mash up band, part social experiment, the duo prepped patrons with aggressive pre-show mopping and followed with blue collar rap, break beat drum layers, and duct tape wrapped celery throwing.

In 2010, Videoing rebooted collaborations, virtually, from respective kitchens and closets to develop various jingles, commercial scores, and webisode themes. Videoing, now hard copy, released Reader LP in 2012 to more very kind reviews.

More info on a clown carload of Videoing-related, award winning visual and multimedia art projects, events, and crazy shit you can buy can be found at www.slackelectric.com