2012 ADCOLOR Awards AdMusic Compilation

Posted by:  AdColor

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ADCOLOR® is a cross-industry initiative meant to serve as a catalyst for the next generation of diversity programs by combining the energy of the marketing, advertising and media industries to identify current issues and opportunities around diversity. One (1) Sonicbids artists is guaranteed to be selected for the 2012 ADCOLOR® Awards AdMusic™ Compilation, which will be hand-delivered to each industry executive in attendance. The selected artist will have up to three (3) songs featured on the compilation. Additional Sonicbids artists may be selected.

The 6th annual 2012 ADCOLOR® Awards will be held as part of the 2nd Annual ADCOLOR® Industry Conference at the Bellagio Hotel in Las Vegas, NV, from October 18 to October 20, 2012. This year’s awards will be presented by CNN, Deutsch, DIAGEO, Draftfcb, The One Club, Omnicom Group, McCann Worldgroup, TBWA\Chiat Day and Wieden + Kennedy, and sponsored by the ADVERTISING Club of New York, the American Advertising Federation (AAF), the American Association of Advertising Agencies (4As), Akande Music + Publishing, GTM, Inc., Huemanitas, The Home Depot, and SBS Studios LLC.

The 2012 ADCOLOR® Awards All Star recipient is the award winning actor, entrepreneur and philanthropist, Boris Kodjoe.

The ADCOLOR® Awards is a program that honors outstanding diverse professionals at the junior, mid and senior levels in each segment of the advertising, marketing and media industries. This is your best chance as an artist to get in front of the influential players in the industries that make decisions on TV commercials, webisodes and other ad platforms where your music could receive mass exposure.

The music will be placed on a USB jump drive or CD and will be accompanied by a booklet including artists’ specific infomation and photos. Some of the music in the compilation will be featured throughout the event, utilized for introducing award categories and transitional cues. Additional USB drives or CDs may be given away at events related to the awards show thereafter. On top of that, artists will be profiled with a dedicated page of the ADCOLOR.org website. The artist's music, EPK, web site, and other information will be highlighted on this page to bring extra exposure to the selected acts. Artists may receive direct feedback on their music from industry influencers.

Songs should relate to the idea of "As you rise up, reach back", "paying it back", "paying it forward", working hard, fulfilling a dream, self-improvement and anything else that is generally inspirational and positive. All genres are accepted.

In 2011, close to 600 industry executives were treated to a star-studded awards show including actor, comedian and TV personality George Lopez, who received the 2011 All-Star award and Soledad O'Brien of CNN, who will return as an award presenter this year. The world-famous DJ Irie will return as the music man of the evening. In 2010 Queen Latifah received the All Star award, and in 2009 Christina Saralegui received it. In 2008 Russell Simmons of RUSH World Synergies received the 2008 All-Star award.

Last year's compilation included songs from the a capella group Committed (Sony/Epic), as well as Marsha Ambrosius (Sony/J Records) and Eric Roberson. Previous compilations have included songs from Jazmine Sullivan (Sony/J Records), IYAZ (Warner/Beluga Heights) and Nneka (Sony/Epic), Heather Headley (EMI Records), Avant (Interscope Records), Priscilla Renea (Capitol Records), and the legendary M.C. Lyte.

Visit http://2011.adcolor.org/admusic/ to see last year's participants and online presentation.

Visit http://adcolor.org for the latest on the 2012 ADCOLOR® Awards and Industry Conference.