American Airlines: The Paste Beat Audio Channel (October Program)

Posted by:  Beat Marketing


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The Paste Beat is an audio channel on American Airlines domestic AND international flights (channel 5) that is sponsored by Paste Magazine and Beat Marketing. It is a 2 hour looped program professionally hosted by Gary Thompson.

So much great music was submitted last month, that The Paste Beat chose 9 Sonicbids artists for their September program. For October, The Paste Beat guarantees that at least two Sonicbids artists will be chosen. However, if the music submitted is anywhere near as great as the music that was submitted for September, it's likely they will choose additional artists again.

Each artist featured on The Paste Beat will receive:

  • One or more tracks that are fully back announced in the audio program.
  • Listing in the American Airlines in-flight magazine called "On".
  • Listing on the on-line channel guide on
  • A cut in a full page ad in Paste Magazine (color).
  • Product exposure at all CIMS independent retail locations across the country. They use special Paste Beat bin cards to give Paste Beat titles extra exposure.

Genres accepted include any type of eclectic music: rock, alternative, world, etc. Nothing too heavy will be accepted.

The Paste Beat normally charges $2,800 per track for this opportunity. However, Sonicbids artists will pay only the submission fee. There are NO additional costs.

Submissions must be received by July 23rd to be eligible for the October program. This is your chance to expose your music to the 4.2 million American Airlines passengers who fly each month.

More about Paste Magazine and Beat Marketing:

Perhaps the hottest music/lifestyle magazine in the US, Paste Magazine provides 45 minutes of THEIR exclusive audio content to the American Airlines channel, making the channel a joy to music fans as there is a plethora of great music that they can't hear anywhere else. Beat Marketing has been in business for nearly 5 years and runs a premier lifestyle marketing program delivering music to a large network of cafes across the country.

Please note: Artists must own the copyrights to all songs submitted. Lyrics must be clean and unoffensive. Selected artists must provide CD quality music either by overnight delivery or via Beat Marketing's private ftp (credentials will be provided). Unsolicited demo cds and emails not directly submitted through Sonicbids will not be accepted.